The Chinese Consumer Market Report 2023
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Stay ahead of the curve and future-proof your business with Mintel’s Chinese Consumer Market Report 2023. Our full report is an annual summary of China’s economic development status, changes in population structure and trends in consumers’ lifestyles and attitudes.
This report provides an overview of key stories of Chinese consumer spending in the following market sectors:
This report, written by Blair Zhang, a leading research analyst, delivers in-depth commentary and analysis to highlight trends in the Chinese Consumer market and add expert context to the numbers.
A recovery is imminent, but it may not be so swift. People yearn to reconnect with the world and live in a relaxed, healing way. However, lifestyle changes brought about by the pandemic, such as attention to health and hygiene and cautious consumption sentiment, will continue in the short term. Consumers may focus more on value over price. Providing greater value at lower cost while trying to instil consumer confidence in the future will become tests for brands in the post-pandemic era.”
Blair Zhang
Senior Research Analyst
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Mintel’s proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.
Market reports provide appendices of data to support the research and insight produced. Our databooks* are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
*databooks not available with UK B2B Industry reports.
Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted. Our reports are available to download in PDF and PPT formats.