Managing Emotional Wellbeing - China - May 2021
Managing Emotional Wellbeing - China - May 2021

“Not only buoyed by the fear of COVID-19, but also facing increasingly stressful surroundings, stress and tiredness continue to become the most commonly occurred emotional issues. As a result, consumers are showing notable future interests in practising meditation and seeking sensory stimulations through scent-care. As using comfort food to adjust mood has been widely recognised, it is also worth connecting different comfort food with a specific “role” to accompany consumers ...

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive Summary
Issues and Insights

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information

Market Factors
Marketing Strategies
Product Innovations

Consumer

Consumer

Mintel runs online consumer research in ten cities, completing 300 interviews per city with a total sample size of 3,000. Our consumer research is based on a random sample of internet respondents from a panel recruited by KuRunData China online research.

Emotional Issues
Products and Services Usage
Emotional Issues Occasions
Comfort Food Association
Sensorial Associations with Emotional Wellbeing
Attitudes towards Emotional Wellbeing

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Methodology and Abbreviations