The Ethical Food Consumer - UK - 2021
The Ethical Food Consumer - UK - 2021

“Increased consumer awareness of environmental issues, stoked by media coverage of the pandemic, offers considerable growth potential for ethical food and drink. However, widespread consumer doubts over whether their actions make a difference and uncertainty over what the different certifications stand for pose considerable barriers to encouraging more ethical shopping habits. It is therefore imperative for companies to give consumers tangible evidence that they can effect positive change through their ...

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive Summary
Issues and Insights

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.

The Market – Key Takeaways
Market Size, Segmentation and Forecast
Market Drivers

Consumer

Consumer

Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.

The Consumer – Key Takeaways
Impact of COVID-19 on Consumer Behaviour
Awareness and Purchase of Food and Drink with Ethical Certifications
Awareness and Purchase of Food and Drink with Ethical Certifications by Type
Reasons for Buying Ethical Food and Drink
Barriers to Buying Ethical Food and Drink
Ethical Issues Deemed Most Important for Food and Drink Companies to Prioritise
Behaviours Relating to Ethical Food and Drink
Attitudes towards Ethical Food and Drink

Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Companies and Brands – Key Takeaways
Launch Activity and Innovation
Advertising and Marketing Activity

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Data Sources, Abbreviations and Supporting Information
Appendix – Market Size and Forecast