Trends in Health & Wellness - China - March 2021
Trends in Health & Wellness - China - March 2021

“Consumers are increasingly paying attention to their health, physically, mentally and socially. They are more aware of being overweight, are seeking “effortless” solutions to help them adopt healthy living habits, and are more conscious of prioritising time with family and friends as an important action to improve emotional health. With the bourgeoning popularity of social media, more people tend to use short video apps to learn about health, leading to ...

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive Summary
Issues and Insights

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information

The Market

Consumer

Consumer

Mintel runs online consumer research in ten cities, completing 300 interviews per city with a total sample size of 3,000. Our consumer research is based on a random sample of internet respondents from a panel recruited by KuRunData China online research.

The Consumer – What You Need to Know
Health Issues
Changes in Health Behaviours
Health Information Channels
Perceptions of Health Information Channels
Ways to Maintain a Healthy Lifestyle
Interest in Food Retail Concepts
Meet the Mintropolitans

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Methodology and Abbreviations