Colour Cosmetics - Canada - 2021
Colour Cosmetics - Canada - 2021

“COVID-19 threw a wrench into the established makeup routines of many Canadians since traditional triggers for makeup use like work and social events essentially stalled during lockdown. Even as some businesses slowly reopen, ongoing mask mandates will challenge the recovery of facial and lip product sales. However, the majority of Canadians are looking forward to returning to their pre-pandemic routines once restrictions lift, offering some light at the end of ...

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Overview
Executive Summary

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information

The Market – Key Takeaways
Market Factors
Market Opportunities

Consumer

Consumer

Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.

The Consumer – Key Takeaways
Overall Makeup Usage
Facial Makeup Usage
Eye Makeup Usage
Lip Makeup Usage
Frequency of Makeup Behaviours
Attitudes about Routines and Products
Purchase Influencers
Pandemic-related Makeup Routine Changes

Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Companies and Brands – Key Takeaways
Competitive Strategies

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Data Sources and Abbreviations