Brand Overview: Drink - UK - 2021
Brand Overview: Drink - UK - 2021

“Consumer concerns around COVID-19 are beginning to show signs of decline, but there will be a continued drive towards health and wellbeing from consumers. In the short term this will continue to be related to products that people hope will support their immune system, but over the longer term the focus will become more general. Helping consumers to manage their health through the addition of vitamins and minerals and the ...

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive Summary
The Impact of COVID-19 on Drinks Brands

Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Brand Leaders – What You Need to Know
Brand Usage
Brand Preference
Brand Differentiation
Satisfaction and Recommendation
Brand Personality – What You Need to Know
Trust and Quality
Value
Innovation
Ethics
Taste and Refreshment
Healthiness

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Data Sources, Abbreviations and Supporting Information
Appendix – Brands Covered