Digital Trends Quarterly - UK - May 2021
Digital Trends Quarterly - UK - May 2021

“Taking into account the increase in savings over the last year, the conditions look promising for products at the premium end of the spectrum to gain traction. Whereas people buying devices over the last year may have erred on the side of caution in light of the economic uncertainty, affluent tech enthusiasts could be more inclined than ever to spend a little bit more to treat themselves to higher-end products ...

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive Summary

Consumer

Consumer

Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.

Headline Data – Technology Ownership and Purchasing
Headline Data – Online Activities
Headline Data – Special Focus: Impact of COVID-19 on Technology Purchasing
Key Trends This Quarter
Insight: The Net Impact of COVID-19 on Technology Purchasing
Insight: Technology Habits of Home Workers
Insight: Green and Ethical Credentials Coming to the Fore in Tech

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Data Sources, Abbreviations and Supporting Information