Brand Overview: Food - UK - April 2021
Brand Overview: Food - UK - April 2021

“The coronavirus outbreak has urged consumers to review their eating habits, triggering a rise in at-home cooking and eating occasions. As the notion of holistic wellbeing becomes more influential, brands with a healthy and caring reputation become more appealing. However, Brits’ sweet tooth and desire for small indulgences position those brands known for their taste and premium food experience in a positive light. As ethical and environmental connotations become increasingly ...

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive Summary
The Impact of COVID-19 on Food Brands

Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Brand Leaders – Key Takeaways
Usage
Preference
Trust
Satisfaction and Recommendation
Differentiation
Brand Personality Traits – Key Takeaways
Innovation
Value
Premium
Taste
Hot Topics in Food – Key Takeaways
Health and Wellness
Indulgence and Comfort
Natural
Ethics

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Data Sources, Abbreviations and Supporting Information
Appendix – Brands Covered