Menu Insights - Regional Cuisines - China - February 2021
Menu Insights - Regional Cuisines - China - February 2021

“Sichuan, Cantonese and Hunan cuisines dominate the domestic regional cuisine market while Japanese and Korean are the leading popular foreign cuisines for mainstream consumers in China. Despite the slow change in preferences, authenticity is a common theme consumers are looking for in their dining experiences, suggesting it’s time for restaurants to break the generalised stereotypes and specialise to differentiate. Thanks to the outbreak, in-home cooking now breeds retail opportunities ...

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive Summary
Issues and Insights

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information

The Market – Key Takeaways
Market Factors
Market Highlights

Consumer

Consumer

Mintel runs online consumer research in ten cities, completing 300 interviews per city with a total sample size of 3,000. Our consumer research is based on a random sample of internet respondents from a panel recruited by KuRunData China online research.

The Consumer – Key Takeaways
Adoption of Chinese Cuisines
Adoption of Foreign Cuisines
Drinks for Food Pairing
Information Channel
Preference for Cooking Regional Cuisines
Attitudes towards Regional Cuisines

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Methodology and Abbreviations