Self-guided Auto Tours - China - January 2021
Self-guided Auto Tours - China - January 2021

“Self-drive tours will continue to fuel the travel market’s recovery. Long-haul self-driving is a pillar of traveller volume growth. The most enthusiastic consumers demonstrate sophisticated expectations for self-drive tours. Managing emotional wellbeing is their major motivation for participation. There is an opportunity to target solo self-drive consumers, an emerging but underserved group, because self-drive tours fit well with consumers who look for stay-alone moments to manage emotional wellbeing.”

- Saskia ...

more
Report Price:
£3302.97
|
$4460.00
|
€3717.16
Download:

Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive Summary
Issues and Insights

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information

The Market – What You Need to Know
Market Size
Market Segmentation and Forecast
Market Factors

Consumer

Consumer

Mintel runs online consumer research in ten cities, completing 300 interviews per city with a total sample size of 3,000. Our consumer research is based on a random sample of internet respondents from a panel recruited by KuRunData China online research.

The Consumer – What You Need to Know
Four Types of Self-Drive Tour Consumers
Domestic Self-Drive Participation
Outbound Self-Drive Participation
Roles and Companions for Self-Drive Tours
Accommodation for Self-Drive Tours
Car Hire Usage and Budget
Barriers to Joining Self-Drive Tours in Future
Meet the Mintropolitans

Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Who’s Innovating?

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Market Size and Forecast
Appendix – Methodology and Abbreviations
Appendix – Other Consumer Data