Cordials and Squashes - UK - March 2021
Cordials and Squashes - UK - March 2021

“While health was firmly on the government and consumers’ agenda before the pandemic, the COVID-19 outbreak has brought it into even sharper focus. This spotlight has upped the potential for enhanced health benefits to appeal. Cordial/squash which supports immune health or with added vitamins/minerals, for example, interests around a third of drinkers/buyers.

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive Summary
Issues and Insights

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.

The Market – Key Takeaways
Market Size and Forecast
Channels to Market
Market Drivers

Consumer

Consumer

Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.

The Consumer – Key Takeaways
Impact of COVID-19 on Consumer Behaviour
Usage
Where Cordials/Squashes Are Drunk
Interest in Cordial/Squash Concepts
Desired Health Benefits
Cordials and Squashes Behaviours
Attitudes towards Cordials and Squashes

Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Companies and Brands – Key Takeaways
Market Share
Launch Activity and Innovation
Advertising and Marketing Activity
Brand Research

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Data Sources, Abbreviations and Supporting Information
Appendix – Market Size and Forecast
Appendix – Market Share