What you need to know

The online and mobile retailing market in Ireland continues to go from strength to strength, with up to 11% growth predicted for online spending among Irish consumers between 2019 and 2020. While traditional methods of shopping online (ie via PC/laptop) remain the most used among Irish consumers, increasingly mobile devices are important to growing expenditure, with more purchases being made on-the-go.

Issues covered in this Report

This Report examines the online and mobile retailing sector in Ireland, including market sizes, forecast analysis and consumer shopping habits via an online channel.

Online and mobile retailing includes consumers ordering and paying for goods and services online via desktop/laptop computers and internet-connected mobile devices, including smartphones and tablets. By goods and services bought online, we mean anything from physical items such as clothes, groceries and electronics to the purchase of a holiday and entertainment tickets (eg cinema).

This Report will examine both pureplay (retailers who trade solely online, eg Amazon) and multichannel (have a physical and online presence, eg Tesco) retailers.

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