Smoothie Shops, as a relatively new concept, have been finding their way in the world, and although they have found niche appeal with younger consumers, this limited market combined with economic and climate woes in the recent past have hindered growth and caused many market leaders to reevaluate their core business strategies.
While the current picture for the market appears grim, a number of opportunities emerge to help attract customers and regain footing. This report provides insights and analysis to help players move forward in a challenging environment, with a focus on the following themes:
