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Health and Fitness Clubs - US - January 2004
Mintel Reports: USA - Health and Wellbeing Price: £2012 / $2995 / €2258
Contents
Introduction & Abbreviations
Executive Summary
Market Drivers
Market Size & Trends
Market Segmentation
Supply Structure
Advertising & Promotion
The Consumer
Future & Forecast
APPENDIX: Trade Associations
 
  Research Methodology
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About this report

The U.S. health and fitness club industry is on a revival trend, with new club brands, absolute club openings and new memberships increasing--similar to the mid-1980s--after a decade of flat growth. Total health and fitness club membership at the end of 2003 is estimated to be almost 38 million, or 18% of adults 18 and over. The total number of clubs has grown too, an estimated 10% from 2002 to 2003. Total owned club revenues have increased 13% from 2000 to 2003, from $11.6 billion to $13.9 billion. With 59 million adults, or 31% of the adult population, considered obese, it would appear that the market has considerable room to expand.

Key issues covered in this report include the demographic variables driving the market, the increasing number of both members and facilities, increasing obesity rates, and the rise of “no frills” and women-only clubs such as Curves. Original consumer research examines attitudes and behavior by age, gender, ethnicity and income (both members and non-members), and a six-year trend analysis predicts future growth.

This report covers the market for private/commercial clubs as well as nonprofit health and fitness clubs.

Mintel defines private and commercial health and fitness clubs as those being operated by an individual or corporate, for profit organization. Nonprofit health and fitness clubs are defined as those facilities offering health and fitness memberships to consumers yet do not profit from these memberships.

This report does not include public health and fitness clubs operated by, or on behalf of, a local authority, such as a gymnasium and other facilities founded for public leisure, such as community fitness centers or public swimming complexes. This report also does not include ancillary products sold in health and fitness clubs within its market size and segmentation data, however, details are included under company profiles within the Supply Structure section of this report. The spa industry and tennis/racquet club industry, except as it relates to the health and fitness industry is also excluded. The analysis contained within the Consumer section of this report does consider all types of health and fitness clubs.

A number of U.S. reports covering related sectors have been published, are planned, or are in preparation, including:

  • Slimming Meals—U.S., consumer intelligence, October 2003
  • Kids’ Lifestyles—U.S., consumer intelligence, August 2003
  • Weight Loss Programs—U.S., consumer intelligence, August 2003
  • Attitudes Toward Diet and Exercise—U.S., consumer intelligence, July 2003
  • Weight Control—U.S., consumer intelligence, June 2003
  • FDA-Approved Health Claims—U.S., consumer intelligence, April 2003
  • Home Fitness Equipment—U.S., consumer intelligence, September 2002
  • Attitudes Towards Health and Pharmaceuticals—U.S., consumer intelligence, March 2002
  • Energy Supplements—U.S., consumer intelligence, March 2002
  • Eating Habits, Attitudes & Concerns—U.S., consumer intelligence, February 2002
If you want more details about this particular report, please contact the Mintel information team on  +1 312-932-0400 in the U.S.,  +44 028-90-241-849 in Northern Ireland,  +353 048-90-241-849 in the Republic of Ireland or  +44 (0)20-7606-6000 in the UK and the rest of the world, or email info@mintel.com.
Key words and phrases within this report

Bally; Curves; YMCA; Gym; ATTITUDES TOWARD HEALTH CLUBS AMONG NON-MEMBERS; Gold; Hour Fitness; IHRSA; Baby Boomers; CDC; Millennial; Life Time Fitness; OWNED CLUBS; Texas; ATTITUDES TOWARD HEALTH CLUBS AMONG HEALTH CLUB MEMBERS; Health and Fitness Clubs Revenue; Surgeon General; Bally Total Fitness; Equinox; New York; ATTITUDES TOWARD HEALTH AND FITNESS; INCIDENCE OF OVERWEIGHT AND OBESITY; PERSONAL DISPOSABLE INCOME; Florida; California; Canada; Hour Fitness Worldwide; Minnesota; Westin; Magic Johnson; FREQUENCY OF EXERCISE; Southern; Generational Differences; Post-Millennials; Asia; FRANCHISED CLUBS; Gorilla Sports; Hospital-Based Fitness Centers; OTHER FOR PROFIT; Pilates; Scottsdale; Sports Club; Town Sports International; Wellbridge; Attitudes Toward Health and Fitness Clubs; Council; Gym International; Census; PDI; Swing/World War II; American Business Information; Health and fitness clubs total revenues, at current and constant prices, 1998-2003; IHRSA/American Sports; YMCA/JCC; Arizona; Bally Sports Clubs; Colorado; Crunch Fitness; Equinox Fitness Clubs; Hilton; Illinois; Jewish Community Center; Ladies Workout Express; Mexico; New York City; North America; Phoenix; Pinnacle Fitness; Reebok; TCA Club Management; The Sports Club Company; Virginia; Westin Hotels; World Gym; World Gym International; Bally-branded; Curves for Women; Dallas; Gold’s Gym International; JCC; Los Angeles; San Francisco; Asian; Finally; Some; West; Baby Boomer; Internet; NRPA; President
Contents

Introduction & Abbreviations

INTRODUCTION

OTHER RELEVANT REPORTS

DEFINITION

ABBREVIATIONS & TERMS

Abbreviations
Terms

Executive Summary

DEMOGRAPHIC INFLUENCES

INCIDENCE OF OVERWEIGHT AND OBESITY

INCREASING NUMBER OF MEMBERS AND FACILITIES

NO-FRILLS CLUBS GAINING GROUND

CONSOLIDATION, MEGA-CLUBS AND NICHE MARKETS

GET ACTIVE AMERICA PROMOTION

INCIDENCE, FREQUENCY AND PLACE OF EXERCISE

ATTITUDES TOWARD HEALTH AND FITNESS CLUBS AMONG NON-MEMBERS

Market Drivers

POPULATION

Figure 1: American population by age, 1998 and 2003
Generational Differences
Figure 2: American generation definitions, by age, 2000-2010
Figure 3: American population projections, by generation, 2000-2010
Baby Boomers
Millennials
Post-Millennials
Swing/World War II

PERSONAL DISPOSABLE INCOME

Figure 4: Personal disposable income, at current and constant values, 1997-2002

INCIDENCE OF OVERWEIGHT AND OBESITY

Figure 5: Incidence of overweight and obese Americans aged 18 and older, 1994-2000

ATTITUDES TOWARD HEALTH AND FITNESS

Figure 6: Attitudes toward health and fitness, by health club membership status and frequency of going to gym, November 2003
Diet Versus Exercise

Market Size & Trends

Figure 8: Health and fitness clubs total revenues, at current and constant prices, 1998-2003

Graph 1: Health and fitness clubs total revenues, at current and constant prices, 1998-2003

Graph 1: Health and fitness clubs total revenues, at current and constant prices, 1998-2003
Figure 9: Health and fitness club* numbers and members, 1998-2003

Graph 2: Percentage change in number of health and fitness clubs and number of members, 1999-2003

Graph 2: Percentage change in number of health and fitness clubs and number of members, 1999-2003
Figure 10: Health and fitness club* average members/club, revenue/club, revenue/member, 1998-2003

Market Segmentation

OVERVIEW

Figure 11: Health and fitness club membership by type of club, 2000 and 2002

Supply Structure

COMPANIES AND BRAND OVERVIEW

Figure 12: Company revenue for commercial owned health and fitness clubs, 2001 & 2002

OWNED CLUBS

Bally Total Fitness
24 Hour Fitness Worldwide
Town Sports International, Inc.
Wellbridge
Life Time Fitness
TCA Club Management
Sports Club Company, Inc.
Equinox Fitness Clubs

FRANCHISED CLUBS

Curves for Women
Gold’s Gym International
Lady of America/Ladies Workout Express
World Gym International
Powerhouse Gym International

NONPROFIT HEALTH AND FITNESS CLUBS

Universities
YMCA/YWCA
JCC

OTHER FOR PROFIT

Hotels/Resort Spas
Hospital-Based Fitness Centers
Corporate Clubs

Advertising & Promotion

INTRODUCTION

Figure 13: Reported ad spending for health and fitness clubs, 2002

OWNED CLUBS

Bally Total Fitness
24 Hour Fitness Worldwide
Equinox

FRANCHISED CLUBS

Curves for Women
Gold’s Gym International

NONPROFIT HEALTH AND FITNESS CLUBS

YMCA
JCC

The Consumer

INTRODUCTION

INCIDENCE OF EXERCISE PARTICIPATION

Figure 14: Participation in regular exercise, 2001 and 2003
Figure 15: Participation in regular exercise, by gender, June 2002-May 2003
Figure 16: Participation in regular exercise, by age, June 2002-May 2003
Figure 17: Participation in regular exercise, by race/ethnicity, June 2002-May 2003
Figure 18: Participation in regular exercise, by household income, June 2002-May 2003

FREQUENCY OF EXERCISE

Figure 19: Frequency of exercise per week, June 2002-May 2003
Figure 20: Frequency of exercise, by gender, June 2002-May 2003
Figure 21: Frequency of exercise per week, by age, June 2002-May 2003

PLACE OF EXERCISE

Figure 22: Place of exercise, 2001 and 2003
Figure 23: Place of exercise, by gender, June 2002-May 2003
Figure 24: Place of exercise, by age, June 2002-May 2003
Figure 25: Place of exercise, by household income, June 2002-May 2003
Figure 26: Place of exercise, by region, June 2002-May 2003
Figure 27: Place of exercise, by frequency of exercise, June 2002-May 2003

TEENS AND FITNESS

Figure 28: Incidence of teens exercising and belonging to health clubs, June 2002-May 2003
Teen Frequency of Exercise
Figure 29: Teens’ frequency of exercise, by gender and age, June 2002-May 2003
Where Teens Exercise
Figure 30: Where teens exercise, by gender and age, June 2002-May 2003

SPORTS/ACTIVITIES ENGAGED IN BY HEALTH AND FITNESS CLUB MEMBERS VERSUS NON-MEMBERS

Figure 31: Participation in sports, all respondents versus health and fitness club members, June 2002-May 2003

INCIDENCE OF BELONGING TO HEALTH CLUBS

Figure 32: Incidence of belonging to health club and regularity of exercise, November 2003
Figure 33: Incidence of belonging to health club and regularity of exercise, by gender, November 2003
Figure 34: Incidence of belonging and using health club and regularity of exercise, by age, November 2003
Figure 35: Incidence of belonging and using health club and regularity of exercise, by household income, November 2003
Figure 36: Incidence of belonging and using health club and regularity of exercise, by race, November 2003

ATTITUDES TOWARD HEALTH AND FITNESS

Figure 37: Attitudes toward health and fitness, November 2003
Figure 38: Attitudes toward health and fitness, by gender, November 2003
Figure 39: Attitudes toward health and fitness, by age, November 2003
Figure 40: Attitudes toward health and fitness, by race, November 2003
Figure 41: Attitudes toward health and fitness, by health club membership status and frequency of going to gym, November 2003

ATTITUDES TOWARD HEALTH CLUBS AMONG NON-MEMBERS

Figure 42: Attitudes toward health clubs among non-members, November 2003
Figure 43: Attitudes toward health clubs among non-members, by gender, November 2003
Figure 44: Attitudes toward health clubs among non-members, by age, November 2003
Figure 45: Attitudes toward health clubs among non-members, by household income, November 2003
Figure 46: Attitudes toward health clubs among non-members, by metro status, November 2003
Figure 47: Attitudes toward health clubs among non-members, by region, November 2003
Figure 48: Attitudes toward health clubs among non-members, by marital status, November 2003
Figure 49: Attitudes toward health clubs among non-members, by exercise habits, November 2003

ATTITUDES TOWARD HEALTH CLUBS AMONG HEALTH CLUB MEMBERS

Figure 50: Attitudes toward health clubs among health club members, November 2003
Figure 51: Attitudes toward health clubs among health club members, by gender, November 2003
Figure 52: Attitudes toward health clubs among health club members, by household income, November 2003
Figure 53: Attitudes toward health clubs among health club members, by marital status, November 2003
Figure 54: Attitudes toward health clubs among health club members, by frequency of going to gym, November 2003

SUMMARY

Incidence and Frequency of Exercise
Place of Exercise
Attitudes Toward Health and Fitness Clubs

Future & Forecast

FUTURE TRENDS

Population and Generations
Figure 55: U.S. population projections, by age, 2003 and 2008
Trends in Fitness and Consumer Wants
Overweight and Obesity Issues
Fitness Club Profitability and Growth

MARKET FORECAST

Health and Fitness Clubs Revenue
Figure 56: Forecast total health and fitness clubs revenue, at current and constant prices, 2003-2008
Forecast of Number of Health and Fitness Clubs and Number of Members
Figure 57: Forecast total health and fitness clubs and members, 2003-2008
Forecast Factors

APPENDIX: Trade Associations