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Nuts, Seeds and Dried Fruit - UK - September 2006
Food: UK, Health and Wellbeing: UK Price: £995 / $1522 / €1119
Report sections
click here to read 'about this report' »
Contents
Issues in the Market
Market in Brief
Internal Market Environment
Broader Market Environment
Competitive Context
Strengths and Weaknesses in the Market
Market Size and Forecast
Segment Performance – Nuts
Segment Performance – Dried Fruit
Segment Performance – Seeds
Market Share
Major Companies and Products
Brand Communication
Channels to Market
The Consumer – Usage Habits
Understanding the Consumer
Appendix
Latest news updates to this report
(click here for all news updates »)
23-03-2009  Holland & Barrett / Julian Graves merger goes to Competitions Commission
10-12-2008  Nuts cause more phobia than allergies, says scientist
7-11-2008  Almonds could benefit heart health, says study
22-09-2008  Pistachios are good for the heart
19-09-2008  Whitworths promotes healthy credentials
...more »
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About this report

Mintel last examined the market for nuts and dried fruit in July 2001. Since that time healthy eating has established itself as a driving force behind many sectors of the UK food market, a trend which has benefited demand for premium nuts, mixes and dried fruit, and given rise to the emergence of seeds as a mainstream snacking food.

Retail sales of nuts, seeds and dried fruit increased by 34% between 2001 and 2005 to stand at £449 million and are expected to exceed £500 million by the end of 2006. To date manufacturers have focused on achieving growth through NPD and improvements in merchandising and distribution.

If you want more details about this particular report, please contact the Mintel information team on  +1 312-932-0400 in the U.S.,  +44 028-90-241-849 in Northern Ireland,  +353 048-90-241-849 in the Republic of Ireland or  +44 (0)20-7606-6000 in the UK and the rest of the world, or email info@mintel.com.
Contents

Issues in the Market

Definition

Excluded from this report are:-

Market in Brief

In a nutshell

Health drive set to sustain sales

Women opt for low-calorie snacks

Internal Market Environment

Impact of home baking

In-home snacking

Good press and PR

Figure 1: Agreement with lifestyle statements about diet and health, 2001-05

The influence of diets

Snacking on the go

Entertaining at home

Broader Market Environment

Demographic changes favour growth

Figure 2: Trends and projections in UK population (‘000s), by age group, 2000-10

5-a-Day

Improving school nutrition standards

Nut allergies

Figure 3: Consumption of savoury snack foods – 11-14-year-olds, 2001-05

Smoking ban – opportunity or threat?

Is the world going nutty?

Other factors

Rising incomes fuel premiumisation

Competitive Context

Healthy snacks trail behind

Figure 4: UK retail sales of the snack sector, by value, 2001-05

Strengths and Weaknesses in the Market

Market Size and Forecast

Sales growth has accelerated

Figure 8: Total UK sales of nuts seeds and dried fruit, by value, 2001-06
Figure 9: UK sales of nuts, seeds and dried fruit , 2001-06

Nuts – could they be in for a health check?

Future growth potential

Figure 10: Forecast sales of nuts, seeds and dried fruit, 2001-11

Factors incorporated in the forecast

Segment Performance – Nuts

Growth in nuts gathers pace

Figure 11: UK sales of nuts, by value, 2001-06

Premium nuts drive sales

Figure 12: UK value sales of nuts, by type, 2001-06

Peanut sales in decline

Segment Performance – Dried Fruit

Dried fruit remain popular

Figure 13: UK value sales of dried fruit, 2001-06
Figure 14: UK value sales of dedicated snack-size packs* of dried fruit, 2001-06
Figure 15: UK sales of dried fruit, by type, 2001-06

Organic playing a greater role

Segment Performance – Seeds

Seeds – a dynamic but niche sector

Figure 16: UK value sales of seeds, by type, by value, 2001-06

Harnessing the McKeith effect

Market Share

Own-label driving sales

Figure 17: Manufacturer shares in the nuts market, by value, 2001-06
Figure 18: Manufacturer shares in the dried fruit market, by value, 2001-06

Whitworths acquires closest competitor

Bagged fruit snacks attract new entrants

Figure 19: Brand/manufacturer shares in the bagged fruit market, by value, 2001-05

Major Companies and Products

Humdinger

PepsiCo

Stream Foods

S&B Herba

Above-the-line support

Trigon Snacks

United Biscuits

Whitworths

Other companies & products

Community Foods

Above-the-line support

Dormen Foods

The Food Doctor

Sun Valley

Recent entrants

Salty Dog

Ocean Spray International

Brand Communication

Nobby’s raise category ad-spend

Figure 20: advertising expenditure on nuts and dried fruit, 2002-06

Press leads the way

Figure 21: Main media advertising expenditure for nuts and dried fruit, by media type, 2002-06

Channels to Market

Figure 22: UK sales of nuts, seeds and dried fruit, by type of outlet, 2001-05

Multiple grocers extend their share

Forecourts benefit from impulse snacking

Importance of vending machines

The Consumer – Usage Habits

Nuts are on the up

Figure 23: Consumption of packeted and tinned nuts in the last 12 months, 2002-05

Who are the nut-heads?

Figure 24: Attitudes towards snacking between meals, 2001-05

Own-label brands gaining

Figure 25: Consumption of branded and supermarket own-label packeted and tinned nuts, 2002-05

Understanding the Consumer

Men go nuts, women are fruity

Figure 26: Nuts, seeds and fruit consumption, June 2006
Figure 27: Snack preferences men vs. women, June 2006

Nut, seeds and dried fruit profiles

Eating habits

Figure 28: Top 6 Occasions of consumption – nuts, seeds and dried fruit, June 2006

The nuts and bolts of consumption

Dried fruit – women’s morning essential

Seeds meet needs of the health-conscious

Appendix

Issues in the market

Consumer research

ACORN

Advertising data

Abbreviations

Broader market environment

Figure 32: PDI and consumer expenditure, at constant 2000 prices, 2000-10

Who’s innovating?

Figure 33: Number of new products launches, by company and sub-category

The Consumer – Usage habits: Detailed demographics

Figure 34: Consumption of packeted and tinned nuts in the last 12 months, by , 2005
Figure 35: Agreement with the statement ‘I often eat between meals, I keep eating snacks’, by gender, age, socio-economic group, presence of children, marital status, working status, household size, region, lifestage and Mintel’s Special Groups, 2005
Figure 36: Type of nut, seeds or fruit that are regularly eaten, by gender, age, socio-economic group, marital status, lifestage, presence of children, Mintel’s Special Groups, working status, tenure, region, ACORN category, media usage, supermarket usage, household size, car usage, detailed lifestage groups and terminal education age, June 2006
Figure 37: Type of nut, seeds or fruit that are regularly eaten, by gender, age, socio-economic group, marital status, lifestage, presence of children, Mintel’s Special Groups, working status, tenure, region, ACORN category, media usage, supermarket usage, household size, car usage, detailed lifestage groups and terminal education age, June 2006
Figure 38: Attitudes towards health and diet, by gender, age, socio-economic group, marital status, lifestage, presence of children, Mintel’s Special Groups, working status, tenure, region, ACORN category, media usage, supermarket usage, household size, car usage and terminal education age, June 2006

Understanding the consumer: Detailed demographics

Figure 39: Way in which nuts are eaten, by gender, age, socio-economic group, marital status, lifestage, presence of children, Mintel’s Special Groups, working status, tenure, region, ACORN category, media usage, supermarket usage, household size, car usage, detailed lifestage groups and terminal education age, June 2006
Figure 40: Way in which nuts are eaten, by gender, age, socio-economic group, marital status, lifestage, presence of children, Mintel’s Special Groups, working status, tenure, region, ACORN category, media usage, supermarket usage, household size, car usage, detailed lifestage groups and terminal education age, June 2006
Figure 41: Way in which dried fruit are eaten, by gender, age, socio-economic group, marital status, lifestage, presence of children, Mintel’s Special Groups, working status, tenure, region, ACORN category, media usage, supermarket usage, household size, car usage, detailed lifestage groups and terminal education age, June 2006
Figure 42: Way in which dried fruit are eaten, by gender, age, socio-economic group, marital status, lifestage, presence of children, Mintel’s Special Groups, working status, tenure, region, ACORN category, media usage, supermarket usage, household size, car usage, detailed lifestage groups and terminal education age, June 2006
Figure 43: Way in which seeds are eaten, by gender, age, socio-economic group, marital status, lifestage, presence of children, Mintel’s Special Groups, working status, tenure, region, ACORN category, media usage, supermarket usage, household size, car usage, detailed lifestage groups and terminal education age, June 2006
Figure 44: Way in which seeds are eaten, by gender, age, socio-economic group, marital status, lifestage, presence of children, Mintel’s Special Groups, working status, tenure, region, ACORN category, media usage, supermarket usage, household size, car usage, detailed lifestage groups and terminal education age, June 2006

The Consumer – Further insights: Detailed demographics

Figure 45: Netted totals of nuts, seeds and dried fruit, by gender, age, socio-economic group, marital status, lifestage, presence of children, Mintel’s Special Groups, working status, tenure, region, ACORN category, media usage, supermarket usage, household size and detailed lifestage groups, June 2006
Figure 46: Cross-analysis of attitudes towards health and the type of nut, seed or dried fruit regularly eaten, June 2006
Figure 47: Repertoire of nuts, seeds and dried fruit eaten on a regular basis (at least once a month), by gender, age, socio-economic group, marital status, lifestage, presence of children, Mintel’s Special Groups, working status, tenure, region, ACORN category, media usage, supermarket usage, household size and detailed lifestage groups,, June 2006
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