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Germany Outbound - February 2016

INTRODUCTION
DATA SOURCES
MARKET DRIVERS
 POPULATION
Figure 1: Mid-year population estimates for Germany, 1950-2050
Figure 2: Mid-year population estimates for Germany, by age, 2015 & 2050
 ECONOMY
Figure 3: Selected economic statistics in Germany, 2009-14
 EXCHANGE RATES
Figure 4: Selected exchange rates against the Euro, 2009-14
 TOURISM BALANCE
Figure 5: Tourism balance for Germany, 2009-14
OUTBOUND TOURISM
 ARRIVALS
Figure 6: Outbound leisure travel from Germany, 2011-14
 DESTINATIONS
Figure 7: Outbound travel, by key region from Germany, 2011-14
Short and medium haul
Figure 8: German outbound travel to selected short- & medium-haul destinations, 2010-14
France
Austria
Spain
Turkey
Netherlands
UK
Greece
Croatia
Egypt
Italy
Tunisia
Other Eastern Europe
Long haul
Figure 9: German arrivals to selected long-haul destinations, 2010-14
US
Thailand
India
China
Indian Ocean
South Africa
Caribbean
New Zealand
Australia
MARKET CHARACTERISTICS
 PRE-BOOKING BEHAVIOUR AND BOOKING METHODS
Trip organisation
Figure 10: Trip organisation abroad & to selected regions, 2014
Booking methods
Figure 11: Booking channels used on all holidays with advance booking, 2005 & 2014
 DEMOGRAPHICS
 PURPOSE OF VISIT
Short breaks
 EXPENDITURE
Figure 12: Holiday expenditure on long-haul & Mediterranean trips, 2010-14
 LENGTH OF STAY
 SEASONALITY
TRANSPORT
Figure 13: Method of transport used for holidays abroad & in selected regions, 2014
 AIR
The German airline industry
Low-cost carriers
Charter airlines
Figure 14: German passenger airlines: company market share, 2012-13
 ROAD
 RAIL
 SEA
ACCOMMODATION
Figure 15: Accommodation used on all holidays abroad & to holidays in selected regions, 2014
TOUR OPERATORS AND TRAVEL AGENCIES
 TOUR OPERATORS
TUI AG
Thomas Cook
Der Touristik
FTI Touristik
Alltours
 TRAVEL AGENCIES
WHAT NEXT?

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