Health and Fitness Clubs - UK - April 2005

INTRODUCTION AND ABBREVIATIONS
 DEFINITIONS
Consumer research
TGI definitions
 ABBREVIATIONS
PREMIER INSIGHT
The development of a low-cost/no-frills health and fitness club
Increased variety leading to improved retention
New members through GP referrals and recommendations
Clubs are an effective treatment for stress
Recruit older staff to appeal to older customers
Portability of membership a major selling point
Virtual club membership
EXECUTIVE SUMMARY
Tougher market conditions slow growth rates further…
…but operators more optimistic for 2005
Positive economic and demographic trends mitigate effect of decline in consumer confidence
Number of clubs stabilises as operators shift focus to existing clubs
Membership fees and secondary spend grow as joining fee revenue falls
Most clubs have seen membership growth in past year despite tough trading conditions…
…and growth expected to continue
Private equity companies take over the industry
Cinven’s Fitness First is the clear market leader
Overall penetration static but private club growth continues…
…while demand is still strong among non-users
Regular payments grow at expense of pay-as-you-go and annual fees
More users attending clubs more frequently
Everybody knows somebody
Shaping up is tops but losing weight and de-stressing important too
Negative perceptions of clubs still widely held
Prospects willing to be tempted by a wide variety of incentives
Pool is biggest draw and remains popular even among heavy users
Economic and demographic trends remain positive as consumer confidence picks up
Demand for weight management services and de-stressing set to grow
Consolidation likely as competition intensifies
Clubs need to target lapsed users, work those contacts and promote the good points…
…while focusing on maximising returns from their existing clubs
MARKET FACTORS
 ECONOMIC FACTORS
Personal disposable income and consumer expenditure trends
Figure 1: Trends in real personal disposable income and consumer expenditure, 2000-10
Consumer confidence trends
Figure 2: Trends in levels of UK consumer confidence, 2003 and 2005
 DEMOGRAPHIC FACTORS
Population trends
Figure 3: Trends in the population, by gender, by age, 2000-10
Population trends by socio-economic group
Figure 4: Trends in the population, by socio-economic group, 2000-10
 LIFESTYLE FACTORS
Obesity levels
Figure 5: Trends in body mass index (BMI) of adults in England, by gender, 1997-2003
Figure 6: Incidence of being overweight or obese among men and women, by age group, 2003
Figure 7: Adults who are trying to slim, by gender, 1980-2004
Sports participation trends
Figure 8: Sports participation trends, 2001-04
Stress and illness at work
Figure 9: Prevalence of self-reported illness at work, by type, 2001/02 and 2003/04
Figure 10: Economic impact of self-reported illness at work, 2001/02 and 2003/04
 GOVERNMENT POLICY
Food and Health Action Plan
 GP/EXERCISE REFERRAL
 INDUSTRY PROMOTIONS
 OTHER FACTORS
INDUSTRY STRUCTURE
 NUMBER OF CLUBS
Figure 11: Trends in the total number of private health and fitness clubs* in the UK, 2000-05
 THE MINTEL HEALTH & FITNESS CLUBS SURVEY
Type of club
Figure 12: Health and fitness clubs, by type, February 2005
Location of club
Figure 13: Health and fitness clubs, by location, February 2005
Figure 14: Health and fitness clubs by location, by type, February 2005
Figure 15: Health and fitness clubs, by staffing, February 2005
Employment/staffing
Figure 16: Health and fitness clubs, by number of full-time employees, February 2005
Figure 17: Health and fitness clubs, by number of part-time employees, February 2005
Figure 18: Health and fitness clubs, by number of full-time employess, by type of club, February 2005
Figure 19: Health and fitness clubs, by number of part-time employees, by type of club, February 2005
Figure 20: Health and fitness clubs, by number of full-time employees, by club location, February 2005
Figure 21: Health and fitness clubs, by number of part-time employees, by club location, February 2005
Membership fees
Figure 22: Annual membership fees levied by health and fitness clubs, February 2005
Figure 23: Annual membership fees levied by health and fitness clubs, by type of club, February 2005
Figure 24: Annual membership fees levied by health and fitness clubs, by club location, February 2005
Joining fees
Figure 25: Joining fees levied by health and fitness clubs, February 2005
Figure 26: Joining fees currently levied by health and fitness clubs, by type of club, February 2005
Figure 27: Joining fees levied by health and fitness clubs, by club location, February 2005
Membership levels and trends
Figure 28: Health and fitness club membership levels, February 2005
Figure 29: Health and fitness club membership levels, by type of club, February 2005
Figure 30: Health and fitness club membership levels, by club location, February 2005
Figure 31: Trends in the number of members at health and fitness clubs in the past 12 months, February 2005
Figure 32: Trends in the number of members at health and fitness clubs in the past 12 months, by type of club, February 2005
Figure 33: Trends in the number of members at health and fitness clubs in the past 12 months, by club location, February 2005
Facilities
Figure 34: Facilities offered by health and fitness clubs, February 2005
Figure 35: Facilities offered by health and fitness clubs, by type of club, February 2005
Figure 36: Facilities offered by health and fitness clubs, by club location, February 2005
Figure 37: Changes made by health and fitness clubs in the past 12 months, by type of club, February 2005
Figure 38: Changes made by health and fitness clubs in the past 12 months, by type of club, February 2005
Figure 39: Changes made by health and fitness clubs in past 12 months, by club location, February 2005
Future pricing
Figure 40: Anticipated changes in pricing in the next 12 months, February 2005
Figure 41: Anticipated changes in pricing in the next 12 months, by type of club, February 2005
Figure 42: Anticipated changes in pricing in the next 12 months, by club location, February 2005
Future membership trends
Figure 43: Anticipated changes in membership levels in the next 12 months, February 2005
Figure 44: Anticipated changes in membership levels in the next 12 months, by type of club, February 2005
Figure 45: Anticipated changes in membership levels in the next 12 months, by club location, February 2005
MARKET SIZE, SEGMENTATION AND TRENDS
 MARKET SIZE
Figure 46: The market for health and fitness clubs*, 2000-05
 MARKET SEGMENTATION
Figure 47: The market for health and fitness clubs*, by sector, 2000-04
Figure 48: Trends in expenditure on health and fitness clubs*, by sector, 2000-05
 MEMBER TRENDS
Figure 49: Key health and fitness club member statistics, 2000-05
Figure 50: Key health and fitness club operational statistics, 2000-05
CORPORATE OVERVIEW
 RECENT CORPORATE ACTIVITY
Figure 51: Major corporate activity in the UK health and fitness clubs sector, 2003-05
 HEALTH AND FITNESS CLUB INDUSTRY RANKINGS
Number of clubs operated
Figure 52: Leading operators of UK health and fitness clubs, by number of clubs operated, 1 February 2005
Figure 53: Leading operators of dedicated UK health and fitness clubs, by number of clubs operated, 1 February 2005
Figure 54: Leading operators of hotel-based UK health and fitness clubs, by number of clubs operated, 1 February 2005
Figure 55: Leading operators of managed UK health and fitness clubs, by number of clubs operated, 1 February 2005
Number of members
Figure 56: Leading operators of UK health and fitness clubs, by number of members, 1 February 2005
Figure 57: Leading operators of dedicated UK health and fitness clubs, by number of members, 1 February 2005
Figure 58: Leading operators of hotel-based UK health and fitness clubs, by number of members, 1 February 2005
Figure 59: Leading operators of managed UK health and fitness clubs, by number of members, 1 February 2005
Members per club
Figure 60: Leading operators of UK health and fitness clubs, by members per club, 1 February 2005
Figure 61: Leading operators of dedicated UK health and fitness clubs, by members per club, 1 February 2005
Figure 62: Leading operators of hotel-based UK health and fitness clubs, by members per club, 1 February 2005
Figure 63: Leading operators of managed UK health and fitness clubs, by members per club, 1 February 2005
COMPANY PROFILES A-Z
 BANNATYNE FITNESS LTD
Figure 64: Bannatyne Fitness Ltd, key financial data and ratios, 1999-2003
Figure 65: Bannatyne’s, UK health and fitness club locations, February 2005
 CINVEN LTD (FITNESS FIRST LTD)
Figure 66: Fitness First clubs Ltd, key financial data and ratios, 2002 and 2003
Figure 67: Fitness First For Women Ltd, key financial data and ratios, 2002 and 2003
Figure 68: Fitness First, UK health and fitness club locations, February 2005
 CROWN SPORTS PLC
Figure 69: Crown Sports plc, key financial data and ratios, 2001-03
Figure 70: Crown Sports plc, segmental analysis, 2002 and 2003
Figure 71: Crown Sports plc, UK health and fitness club locations, February 2005
 DE VERE GROUP PLC
De Vere Leisure Clubs
Figure 72: De Vere Leisure Clubs, UK health and fitness club locations, February 2005
Village Leisure Clubs
Figure 73: Village Leisure Club, UK health and fitness club locations, February 2005
Greens
Figure 74: Greens, key financial data and ratios, 2002-04
Figure 75: Greens, UK health and fitness club locations, February 2005
 DUKE STREET CAPITAL (ESPORTA)
Figure 76: Esporta Group Ltd, key financial data and ratios, 1999-2003
Figure 77: Esporta Group Ltd, financial performance, by geographical area, 2001 and 2003
Figure 78: Esporta, UK health and fitness club locations, February 2005
 ELECTRA PARTNERS EUROPE LTD
Figure 79: Leisure Connection, UK health and fitness club locations, February 2005
 HEALTH CLUB HOLDINGS LTD
Holmes Place Health Clubs Ltd
Figure 80: Holmes Place Health Clubs Ltd, key financial data and ratios, 2002 and 2003
Figure 81: Holmes Place Health Clubs, UK health and fitness club locations, February 2005
Holmes Place Management Ltd
Figure 82: Holmes Place Management Ltd, key financial data and ratios, 2002 and 2003
Figure 83: Holmes Place Management Ltd, UK health and fitness club locations, February 2005
 HEALTH CLUB INVESTMENTS GROUP LTD
Figure 84: Cannons Health & Fitness Ltd, key financial data and ratios, 1999-2003
Cannons Health Clubs
Figure 85: Cannons Health Clubs, UK health and fitness club locations, February 2005
Courtneys
Figure 86: Courtneys, UK health and fitness club locations, February 2005
 HILTON GROUP PLC
Figure 87: LivingWell Health and Leisure Ltd, key financial data and ratios, 1999-2003
Figure 88: Viva! Health & Leisure Ltd, key financial data and ratios, 2002 and 2003
LivingWell Premier clubs
Figure 89: LivingWell Premier, UK health and fitness club locations, February 2005
LivingWell hotel-based clubs
Figure 90: LivingWell Health Club, UK health and fitness club locations, February 2005
 INTERCONTINENTAL HOTELS GROUP PLC
Figure 91: Spirit Health & Fitness Ltd, key financial data and ratios, 1999-2003
Figure 92: Spirit Health Clubs, UK health and fitness club locations, February 2005
 JJB SPORTS PLC
Figure 93: JJB Sports Leisure Division*, key financial data and ratios, 2003 and 2004
Figure 94: JJB Fitness Club, UK health and fitness club locations, February 2005
 JARVIS HOTELS LTD
Figure 95: Jarvis Hotels Ltd, UK health and fitness club locations, February 2005
 LA FITNESS PLC
Figure 96: LA Fitness plc, key financial data and ratios, 2000-04
Figure 97: Financial performance of LA Fitness plc, by geographical region, 2003 and 2004
Figure 98: LA Fitness, UK health and fitness club locations, February 2005
 LEGAL & GENERAL VENTURES LTD
The Club Company
Figure 99: The Club Company (UK) Ltd*, key financial data and ratios, 2002-04
Figure 100: The Club Company, UK health and fitness club locations, February 2005
Total Fitness
Figure 101: Langstone Leisure Ltd*, key financial data and ratios, 2000-03
Figure 102: Total Fitness, UK health and fitness club locations, February 2005
 MACDONALD HOTELS LTD
Figure 103: Macdonald Hotels Ltd, UK health and fitness club locations, February 2005
 MIKE CORBY HOLDINGS LTD
Figure 104: Mike Corby Holdings Ltd, key financial data and ratios, 2000-04
Figure 105: Fitness Exchange, UK health and fitness club locations, February 2005
 NEXT GENERATION CLUBS (HOLDINGS) LTD
Figure 106: Next Generation Clubs Ltd, key financial data and ratios, 2000-03
Figure 107: Next Generation Clubs, UK health and fitness club locations, February 2005
 PARKWOOD HOLDINGS PLC
Figure 108: Parkwood leisure, UK health and fitness club locations, February 2005
 PULSE FITNESS LTD
Figure 109: Pulse Fitness, UK health and fitness club locations, February 2005
 QUEENS MOAT HOUSES LTD
Figure 110: Queens Moat Houses, UK health and fitness club locations, February 2005
 SERCO GROUP PLC
Figure 111: Serco Leisure, UK health and fitness club locations, February 2005
 SOVEREIGN CAPITAL PARTNERS LLC
Figure 112: DC Leisure Management, UK health and fitness club locations, February 2005
 SPORTS AND LEISURE MANAGEMENT LTD
Figure 113: Sports and Leisure Management, UK health and fitness club locations, February 2005
 STUDIO FITNESS ENTERPRISES LTD
Figure 114: Fitness Express, UK health and fitness club locations, February 2005
 D LEISURE LTD
 VIRGIN ACTIVE LTD
Figure 115: Virgin Active Ltd, key financial data and ratios, 1999-2003
Figure 116: Virgin Active, UK health and fitness club locations, February 2005
 WHITBREAD PLC
David Lloyd Leisure Ltd
Figure 117: Whitbread plc, Sports, Health & Fitness division, key financial data and ratios, 2000-04
Figure 118: David Lloyd Leisure, UK health and fitness club locations, February 2005
Marriott Leisure Clubs
Figure 119: Marriott leisure club, UK health and fitness club locations, February 2005
 OTHER OPERATORS
ATTITUDES TOWARDS HEALTHY EATING AND WEIGHT
 ATTITUDES TOWARDS HEALTHY EATING AND EXERCISE
Figure 120: Agreement with statements about healthy eating and exercise, 1995-2005
The Fit (38% of the sample or 18.7 million adults)
The Healthy in Mind (30% of the sample or 14.8 million adults)
The Panickers (7% of the sample or 3.4 million adults)
The Healthy in Theory (19% of the sample or 9.4 million adults)
The Slobs (4% of the sample or 2 million adults)
 CONSUMER ASSESSMENTS OF THEIR OWN WEIGHT
Figure 121: Consumer assessments of their own weight, January 2005
The Quite Overweight (17% of the sample or 8.4 million adults)
The Slightly Overweight (37% of the sample or 18.2 million adults)
The Right Weight (37% of the sample or 18.2 million adults)
The Slightly Underweight (7% of the sample or 3.4 million adults)
The Quite Underweight (2% of the sample or 1 million adults)
 CONSUMER ASSESSMENTS OF THEIR OWN WEIGHT BY AGREEMENT WITH STATEMENTS ABOUT HEALTHY EATING AND EXERCISE
Figure 122: Weight, by agreement with statements about healthy eating and exercise, January 2005
 HEALTH CLUB/GYM USER LIFESTYLES
Agreement with selected lifestyle statements
Figure 123: Agreement with selected lifestyle statements among health club/gym users, 2004
Health club user drinking habits
Figure 124: Consumption of alcoholic drinks, by usage of health club or gym, 2004
Health club user eating habits
Figure 125: Consumption of selected food and drinks items, by usage of health clubs/gyms, 2004
Health club user pub visiting habits
Figure 126: Pub visiting habits, by usage of health clubs/gyms, 2004
Health club users and takeaway/fast foods
Figure 127: Consumption of takeaway and fast foods, by usage of health clubs/gyms, 2004
Health club users and cigarettes
Figure 128: Cigarette usage, by usage of health clubs/gyms, 2004
Health club users and sports participation/interest levels
Figure 129: Regular participation in sport, by type of sport, 2004
Figure 130: Any occasional participation in sport, by type of sport, 2004
Figure 131: Any interest in sport, by type of sport, 2004
USAGE OF HEALTH AND FITNESS CLUBS
Figure 132: Whether consumers use a health and fitness club, 1999-2005
Users
Non-users
 USAGE OF HEALTH AND FITNESS CLUBS BY HEALTH TYPOLOGIES
Figure 133: Usage of health and fitness clubs, by health typologies, January 2005
 PROSPECTS AND NON PROSPECTS
Figure 134: How non-users feel about health and fitness clubs, 2002 and 2005
Prospects
Non-prospects
 HOW NON-USERS FEEL ABOUT HEALTH AND FITNESS CLUBS BY HEALTH TYPOLOGIES
Figure 135: How non-users feel about health and fitness clubs, by health typologies, January 2005
 TYPE OF CLUB USED
Figure 136: Type of health and fitness club used, 2002 and 2005
Private health and fitness club users
Public health and fitness club users
Other health and fitness club users
 METHODS OF PAYMENT
Figure 137: Methods of payment used by health and fitness club users, 2001-05
Regular payments
Pay-as-you-go
Annual payments
 METHOD OF PAYMENT BY TYPE OF CLUB USED
Figure 138: Method of payment, by type of club used, January 2005
 FREQUENCY OF VISITING
Figure 139: Frequency of visiting health and fitness clubs, 2001-05
Three times a week or more
Twice a week
Once a week
Less than once a week
 FREQUENCY OF VISITING BY TYPE OF CLUB
Figure 140: Frequency of visiting health and fitness clubs, by type of club, January 2005
 FREQUENCY OF VISITING BY PAYMENT FREQUENCY
Figure 141: Frequency of visiting health and fitness clubs, by payment frequency, January 2005
 ATTITUDES TOWARDS HEALTH AND FITNESS CLUBS
Figure 142: Attitudes towards health and fitness clubs, January 2005
 ATTITUDES BY NUMBER OF NEGATIVE STATEMENTS AGREED WITH
Figure 143: Agreement with negative statements about health and fitness clubs, January 2005
Figure 144: Agreement with negative statements about health and fitness clubs, by statement, January 2005
 ATTITUDES BY PROSPECTS AND NON-PROSPECTS
Figure 145: Attitudes towards health and fitness clubs, by prospects and non-prospects, January 2005
 ATTITUDES BY TYPE OF CLUB USED
Figure 146: Attitudes towards health and fitness clubs, by type of club used, January 2005
 ATTITUDES TOWARDS HEALTH AND FITNESS CLUBS BY FREQUENCY OF VISITING
Figure 147: Attitudes towards health and fitness clubs, by frequency of visiting, January 2005
 FACTORS WHICH MIGHT ENCOURAGE CONSUMERS TO JOIN A HEALTH AND FITNESS CLUB OR CHANGE CLUBS
Figure 148: Factors that might encourage consumers to join a health and fitness club or change clubs, 2001-05
 FACTORS WHICH MIGHT ENCOURAGE CONSUMERS TO JOIN A HEALTH AND FITNESS CLUB OR CHANGE CLUBS BY NUMBER OF FACTORS CITED
Figure 149: Factors that might encourage consumers to join a health and fitness club or change clubs, by number of factors agreed with, January 2005
Figure 150: Factors that might encourage consumers to join a health and fitness club or change clubs, by number of factors and specific factors agreed with, January 2005
 FACTORS WHICH MIGHT ENCOURAGE CONSUMERS TO JOIN A HEALTH AND FITNESS CLUB OR CHANGE CLUBS BY WHETHER OR NOT A HEALTH CLUB IS USED
Figure 151: Factors which might encourage consumers to join a health and fitness club or change clubs, by whether or not a health club is used, January 2005
Users
Non-users
 FACTORS WHICH MIGHT ENCOURAGE CONSUMERS TO JOIN A HEALTH AND FITNESS CLUB OR CHANGE CLUBS BY PROSPECTS AND NON-PROSPECTS
Figure 152: Factors that might encourage consumers to join a health and fitness club or change clubs, by Prospects and Non-prospects, January 2005
 FACTORS WHICH MIGHT ENCOURAGE CONSUMERS TO JOIN A HEALTH AND FITNESS CLUB OR CHANGE CLUBS BY TYPE OF CLUB USED
Figure 153: Factors that might encourage consumers to join a health and fitness club or change clubs, by type of club used, January 2005
Private club users
Public club users
 FACILITIES CONSUMERS USE OR WOULD LIKE TO USE
Figure 154: Facilities consumers use or would like to use, 2001-05
 FACILITIES CONSUMERS USE OR WOULD LIKE TO USE BY WHETHER HEALTH AND FITNESS CLUBS ARE USED
Figure 155: Facilities consumers use or would like to use, by whether health and fitness club used, January 2005
 FACILITIES CONSUMERS WOULD LIKE TO USE BY PROSPECTS AND NON-PROSPECTS
Figure 156: Facilities consumers use or would like to use, by Prospects and Non-prospects, January 2005
 FACILITIES CONSUMERS USE BY TYPE OF CLUB USED
Figure 157: Facilities consumers use or would like to use, by type of club used, January 2005
 FACILITIES CONSUMERS USE BY FREQUENCY OF VISITING
Figure 158: Facilities consumers use, by frequency of visit, January 2005
 HEALTH AND FITNESS CLUB CONSUMER TARGET GROUPS
Fitness Focused (17% of respondents or 8.4 million adults)
Gym Buddies (15% of respondents or 7.4 million adults)
Price Conscious (35% of respondents or 17.2 million adults)
Fed-up With Fitness (33% of respondents or 16.2 million adults)
 CONSUMER ASSESSMENTS OF THEIR OWN WEIGHT BY CONSUMER TARGET GROUP
Figure 159: Consumer assessments of their own weight, by consumer target group, January 2005
 USAGE OF HEALTH AND FITNESS CLUBS BY CONSUMER TARGET GROUPS
Figure 160: Usage of health and fitness clubs, by consumer target groups, January 2005
 FREQUENCY OF VISITING HEALTH AND FITNESS CLUB BY CONSUMER TARGET GROUP
Figure 161: Frequency of visiting health and fitness club, by consumer target group, January 2005
THE CONSUMER – DETAILED DEMOGRAPHICS
Attitudes towards healthy eating and exercise
Figure 162: Agreement with statements about healthy eating and exercise, by gender, age, socio-economic group, region and working status, January 2005
Figure 163: Agreement with statements about healthy eating and exercise, by marital status, media usage, ACORN categories, household size, tenure and car ownership, January 2005
Figure 164: Agreement with statements about healthy eating and exercise, by daily and Sunday newspaper usage, area, adults in household, Internet usage and TV reception, January 2005
Figure 165: Agreement with statements about healthy eating and exercise, by detailed lifestage groups, supermarkets used and commercial TV viewing, January 2005
Assessment of Consumers’ Current Weight
Figure 166: Consumers’ assessments of their current weight, by gender, age, socio-economic group, region and working status, January 2005
Figure 167: Consumers’ assessments of their current weight, by marital status, media usage, ACORN categories, household size, tenure and car ownership, January 2005
Figure 168: Consumers’ assessments of their current weight, by daily and Sunday newspaper usage, area, adults in household, Internet usage and TV reception, January 2005
Figure 169: Consumers’ assessments of their current weight, by detailed lifestage groups, supermarkets used and commercial TV viewing, January 2005
Users and Non-Users
Figure 170: Whether consumers use a health and fitness club or not, by gender, age, socio-economic group, region and working status, January 2005
Figure 171: Whether consumers use a health and fitness club or not, by marital status, media usage, ACORN categories, household size, tenure and car ownership, January 2005
Figure 172: Whether consumers use a health and fitness club or not, by daily and Sunday newspaper usage, area, adults in household, Internet usage and TV reception, January 2005
Figure 173: Whether consumers use a health and fitness club or not, by detailed lifestage groups, supermarkets used and commercial TV viewing, January 2005
Prospects and Non-prospects
Figure 174: Non-users of health and fitness clubs broken down between Prospects and Non-prospects, by gender, age, socio-economic group, region and working status, January 2005
Figure 175: Non-users of health and fitness clubs broken down between Prospects and Non-prospects, by marital status, media usage, ACORN categories, household size, tenure and car ownership, January 2005
Figure 176: Non-users of health and fitness clubs broken down between Prospects and Non-prospects, by daily and Sunday newspaper usage, area, adults in household, Internet usage and TV reception, January 2005
Figure 177: Non-users of health and fitness clubs broken down between Prospects and Non-prospects, by detailed lifestage groups, supermarkets used and commercial TV viewing, January 2005
Type of clubs used
Figure 178: Type of health and fitness club used, by gender, age, socio-economic group, region and working status, January 2005
Figure 179: Type of health and fitness club used, by marital status, media usage, ACORN categories, household size, tenure and car ownership, January 2005
Figure 180: Type of health and fitness club used, by daily and Sunday newspaper usage, area, adults in household, Internet usage, andTV reception, January 2005
Figure 181: Type of health and fitness club used, by detailed lifestage groups, supermarkets used and commercial TV viewing, January 2005
Methods of payment
Figure 182: Methods of payment used by health and fitness club users, by gender, age, socio-economic group, region, working status and marital status, January 2005
Figure 183: Methods of payment used by health and fitness club users, by media usage, ACORN categories, household size, tenure and car ownership, January 2005
Figure 184: Methods of payment used by health and fitness club users, by daily and Sunday newspaper usage, area, adults in household, Internet usage and TV reception, January 2005
Figure 185: Methods of payment used by health and fitness club users, by detailed lifestage groups, supermarkets used and commercial TV viewing, January 2005
Frequency of visiting
Figure 186: Frequency of visiting health and fitness clubs, by gender, age, socio-economic group, region and working status, January 2005
Figure 187: Frequency of visiting health and fitness clubs, by marital status, media usage, ACORN categories, household size, tenure and car ownership, January 2005
Figure 188: Frequency of visiting health and fitness clubs, by daily and Sunday newspaper usage, area, adults in household, Internet usage and TV reception, January 2005
Figure 189: Frequency of visiting health and fitness clubs, by detailed lifestage groups, supermarkets used and commercial TV viewing, January 2005
Attitudes towards health and fitness clubs
Figure 190: Most popular attitudes towards health and fitness clubs, by gender, age, socio-economic group, region and working status, January 2005
Figure 191: Most popular attitudes towards health and fitness clubs, by marital status, media usage, ACORN categories, household size, tenure and car ownership, January 2005
Figure 192: Most popular attitudes towards health and fitness clubs, by daily and Sunday newspaper usage, area, adults in household, Internet usage and TV reception, January 2005
Figure 193: Most popular attitudes towards health and fitness clubs, by detailed lifestage groups, supermarkets used and commercial TV viewing, January 2005
Figure 194: Attitudes towards health and fitness clubs, by gender, age, socio-economic group, region and working status, January 2005
Figure 195: Attitudes towards health and fitness clubs, by marital status, media usage, ACORN categories, household size, tenure and car ownership, January 2005
Figure 196: Attitudes towards health and fitness clubs, by daily and Sunday newspaper usage, area, adults in household, Internet usage and TV reception, January 2005
Figure 197: Attitudes towards health and fitness clubs, by detailed lifestage groups, supermarkets used and commercial TV viewing, January 2005
Figure 198: Other attitudes towards health and fitness clubs, by gender, age, socio-economic group, region and working status, January 2005
Figure 199: Other attitudes towards health and fitness clubs, by marital status, media usage, ACORN categories, household size, tenure and car ownership, January 2005
Figure 200: Other attitudes towards health and fitness clubs, by daily and Sunday newspaper usage, area, adults in household, Internet usage and TV reception, January 2005
Figure 201: Other attitudes towards health and fitness clubs, by detailed lifestage groups, supermarkets used and commercial TV viewing, January 2005
Figure 202: Least popular attitudes towards health and fitness clubs, by gender, age, socio-economic group, region and working status, January 2005
Figure 203: Least popular attitudes towards health and fitness clubs, by marital status, media usage, ACORN categories, household size, tenure and car ownership, January 2005
Figure 204: Least popular attitudes towards health and fitness clubs, by daily and Sunday newspaper usage, area, adults in household, Internet usage and TV reception, January 2005
Figure 205: Least popular attitudes towards health and fitness clubs, by detailed lifestage groups, supermarkets used and commercial TV viewing, January 2005
Factors which might encourage consumers to join a club
Figure 206: Most popular enticements to join a club, by gender, age, socio-economic group, region and working status, January 2005
Figure 207: Most popular enticements to join a club, by marital status, media usage, ACORN categories, household size, tenure and car ownership, January 2005
Figure 208: Most popular enticements to join a club, by daily and Sunday newspaper usage, area, adults in household, Internet usage and TV reception, January 2005
Figure 209: Most popular enticements to join a club, by detailed lifestage groups, supermarkets used and commercial TV viewing, January 2005
Figure 210: Other enticements to join a club, by gender, age, socio-economic group, region and working status, January 2005
Figure 211: Other enticements to join a club, by marital status, media usage, ACORN categories, household size, tenure and car ownership, January 2005
Figure 212: Other enticements to join a club, by daily and Sunday newspaper usage, area, adults in household, Internet usage and TV reception, January 2005
Figure 213: Other enticements to join a club, by detailed lifestage groups, supermarkets used and commercial TV viewing, January 2005
Facilities consumers use or would like to use
Figure 214: Most popular facilities used/would like to use, by gender, age, socio-economic group, region and working status, January 2005
Figure 215: Most popular facilities used/would like to use, by marital status, media usage, ACORN categories, household size, tenure and car ownership, January 2005
Figure 216: Most popular facilities used/would like to use, by daily and Sunday newspaper usage, area, adults in household, Internet usage and TV reception, January 2005
Figure 217: Most popular facilities used/would like to use, by, detailed lifestage groups, supermarkets used and commercial TV viewing, January 2005
Figure 218: Other facilities used/would like to use, by gender, age, socio-economic group, region and working status, January 2005
Figure 219: Other facilities used/would like to use, by marital status, media usage, ACORN categories, household size, tenure and car ownership, January 2005
Figure 220: Other facilities used/would like to use, by daily and Sunday newspaper usage, area, adults in household, Internet usage and TV reception, January 2005
Figure 221: Other facilities used/would like to use, by detailed lifestage groups, supermarkets used and commercial TV viewing, January 2005
Health and fitness clubs consumer target groups
Figure 222: Health and fitness club consumer target groups, by gender, age, socio-economic group, region and working status, January 2005
Figure 223: Health and fitness club consumer target groups, by marital status, presence of children, lifestage and detailed lifestage, January 2005
Figure 224: Health and fitness club consumer target groups, by Mintel’s Special Groups, ACORN categories, supermarket usage, commercial TV viewing, adults in household, tenure and car ownership, January 2005
Figure 225: Health and fitness club consumer target groups, by daily and Sunday newspaper usage, area, Internet usage and TV reception, January 2005
THE FUTURE
Economic conditions in place for further growth
Consumer confidence higher than for some time
Demographic trends will continue to benefit market
More members in future will be obese or overweight
Stress and other work-related illnesses will continue to be a factor
More cohesive government policy on diet and exercise in prospect
Increased pressure on hotel-based clubs
Independents – is franchising the way forward?
Consolidation in prospect, particularly in crowded mid-market
Polarisation likely between cheaper clubs and premium sites
Demand still there among non-members
Payment flexibility is key but annual deals have role to play in retention
Work those contacts!
‘Big up’ the benefits!
Room at the bottom?
Joining fees – a worthy tool but a barrier to membership for some?
Public members: hot prospects
Prospects are open to offers and promotions of all kinds
Shift in classes to continue
Non-active facilities remain vitally important
Secondary spend: could still do better
Clubs may have to work harder but the business is there for the taking
FORECAST
Figure 226: Forecast of the health and fitness clubs market, by sector, 2005-10
Figure 227: Index growth of the health and fitness clubs market, by sector, 2005-10
Figure 228: Forecast of key health and fitness club operational statistics, 2005-10
Figure 229: Forecast of key health and fitness club member statistics, 2005-10
Factors incorporated in the forecast