“The budget-conscious consumer is still searching for deals, and casual dining operators are battling the perception that fast casual and fast food restaurants can do a better job of delivering on this. To become more competitive, casual dining operators realize they must highlight their own brand of full-meal deals, as well as their extensive menu.”
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Introduction
Executive Summary
Issues and Insights
Trend Application
Market
Market
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Market Size and Forecast
Market Drivers
Competitive Context
Consumer
Consumer
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
Competition: Consumers Eating at Home and Trading Down to Fast Food
Consumer Considerations in Choosing Casual Dining Restaurants
Types of Casual Dining Restaurants Consumers Visit
Lunch Tendencies in Casual Dining
Dinner Daypart in Casual Dining
Usage of Casual Dining Restaurants
What Consumers Want in Casual Dining
Restaurant Characteristics that Appeal to Consumers
Brand/Company
Brand/Company
Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.
Innovators and Innovations
Marketing Strategies
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
A Look at Casual Dining Menus
Appendix – Additional Tables
Appendix – Market Drivers
Appendix – Trade Associations
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What impact has a slow recovering economy had on consumers spending habits whilst eating out? 
