Digital Trends Quarterly - UK - March 2019
Digital Trends Quarterly - UK - March 2019

“The foldable phone space is more than just an extension of the smartphone category: it is essentially an entirely new hybrid category that is ripe for a land grab by those who are quickest to market with the best devices. The likes of Samsung won't dominate it by default on the basis of their existing smartphone credentials: if the user experience isn’t right, then no amount of heritage ...

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive Summary

Consumer

Consumer

Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.

Headline Data – Personal Technology Ownership
Headline Data – Household Technology Ownership
Headline Data – Recent and Planned Technology Purchases
Headline Data – Online Activities
Headline Data – Special Focus: Online Discussions and Interactions
Key Trends This Quarter
Insight: What Impact Will Foldable Phones Have This Year?
Insight: What Will It Take to Kick-start VR?
Insight: Online Video Growth Can Boost the Tablet Market
Insight: Using the Digital World to Build Real-life Connections

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Data Sources, Abbreviations and Supporting Information