Table of Contents
Introduction and Abbreviations
Executive Summary
Market Drivers
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- Figure 1: Number of UK house moves, 1993-98
- Figure 2: Number of UK households, 1993-2002
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Market Size and Trends
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- Figure 3: The UK market for laundry and dishwasher appliances, by volume and value, 1993-98
- Figure 4: Retail volume sales of laundry and dishwasher appliances, by volume, by type, 1994-98
- Figure 5: Retail value sales of laundry and dishwasher appliances, by value, by type, 1994-98
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Market Segmentation
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- Figure 6: The UK market for washing machines*, by volume and value, 1993-98
- Figure 7: Volume sales of washing machines, by type, 1996 and 1998
- Figure 8: The UK market for clothes dryers by volume and value, 1993-98
- Figure 9: Volume sales of clothes dryers, by type, 1996 and 1998
- Figure 10: The UK market for dishwashers, by volume and value, 1993-98
- Figure 11: Volume sales of dishwashers, by price, 1996 and 1998
- Figure 12: Volume sales of dishwashers, by type, 1996 and 1998
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The Supply Structure
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- Figure 13: Foreign trade in washing machines, 1994-97
- Figure 14: Leading white goods suppliers to the UK market, 1998
- Figure 15: Brand shares in the washing machines market, by volume, 1996 and 1998
- Figure 16: Brand shares in the clothes dryers market, by volume, 1996 and 1998
- Figure 17: Brand shares in the dishwashers market, by volume, 1996 and 1998
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Advertising and Promotion
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- Figure 18: Main monitored media advertising expenditure on washing machines/dryers and dishwashers, 1994-98*
- Figure 19: Main monitored media advertising expenditure on washing machines/dryers and dishwashers, by top brands, 1997
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Distribution
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- Figure 20: Volume sales of washing machines and clothes dryers, by outlet type, 1996 and 1998
- Figure 21: Volume sales of dishwashers, by outlet type, 1996 and 1998
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The Consumer
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- Figure 22: Trends in GB household ownership of washing machines, washer-dryers, tumble dryers and dishwashers, 1990-98
- Figure 23: GB household ownership of washing machines and washer-dryers, by demographic sub-group, 1996 and 1998
- Figure 24: GB household ownership of tumble dryers and dishwashers, by demographic sub-group, 1996 and 1998
- Figure 25: Important features considered when buying a washing machine, August 1996 and September 1998
- Figure 26: Key features considered important when buying a washing machine, by demographic sub-group, September 1998
- Figure 27: Further features considered important when buying a washing machine, by demographic sub-group, September 1998
- Figure 28: Significant attitudes towards dishwashers, September 1998
- Figure 29: Key attitudes towards dishwashers, by demographic sub-group, September 1998
- Figure 30: Further attitudes towards dishwashers, by demographic sub-group, September 1998
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The Future
Forecast
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- Figure 31: Forecast UK volume sales of the laundry and dishwasher appliances market, 1998-2003
- Figure 32: Forecast UK value sales of the laundry and dishwasher appliances market, 1998-2003
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