Table of Contents
Introduction and Abbreviations
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- Definitions
- Consumer research
- ACORN
- Abbreviations
Summary of Key Report Findings
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- A purple patch for UK holiday centres
- More interest from a wider audience
- Improved access via e-commerce
- Record sales likely in 2004
- Higher demand across three types of centre
- A sound basis for long-term growth
Market Factors
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- PDI, consumer expenditure and consumer confidence
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- Trends in PDI and consumer expenditure at 1998 prices, 1998-2006
- Population trends
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- Age structure of the UK population, 1998-2006
- UK population, by socio-economic group, 1998-2006
- The holiday market
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- Domestic and overseas holidays and expenditure, 1998-2003
- Consumer sophistication
- Impact of technology
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- Internet penetration, 1998-2003
Market Size and Trends
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- Holiday market overview
- The holiday centre market
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- Number of holidays at UK holiday centres, 1998-2003
- Value of the UK holiday centres market, 1998-2003
Market Segmentation
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- Traditional holiday centres
- Butlins: holiday examples
- Entertainment and themed breaks
- Forest villages
- Holiday parks (caravan/mobile home)
- Demographic targeting
- Niche markets
The Supply Structure
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- Background to centre owners
- Leading owners
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- Leading owners of holiday centres in the UK, 2003
- Leading individual brands of holiday centre, 2003
- Bourne Leisure Group
- British Holidays
- Butlins
- Warner
- Haven
- Center Parcs
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- Center Parcs: UK and Continental operational data, 2002
- Pontin's
- Other operators and owners
- Parkdean Holidays
- Park Resorts
- John Fowler Holidays
The Consumer
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- Trends in use of holiday centres
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- Users and non-users of holiday centres, 1997-2003
- Use of the leading centre brands
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- Brands of holiday centre used in the last two years, 1997-2003
- Demographic analysis of holiday centre users
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- Users of holiday centres by gender, age, socio-economic status and region, 2003
- Age and lifestage are key variables
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- Users of holiday centres by pre-/no family and family groups and ACORN categories, 2003
- Users of holiday centres by media consumption and main supermarket used, 2003
- Users of holiday centre brands
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- Analysis of holiday centre brands used in the last two years, by gender, age, socio-economic status and region, 2003
- Analysis of holiday centre brands used in the last two years, by lifestage, working status, children, Mintel's Special Groups and ACORN categories, 2003
- Analysis of holiday centre brands used in the last two years, by media consumption and main supermarket used, 2003
- Length of stay: short breaks or long holidays
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- Length of stay in a holiday centre in the last two years, 1997-2003
- Demographic patterns for length of stay
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- Length of stay at a centre in the last two years, by gender, age, socio-economic status and region, 2003
- Length of stay at a centre in the last two years, by lifestage, working status, children, Mintel's Special Groups and ACORN categories, 2003
- Length of stay at a centre in the last two years, by media consumption and main supermarket used, 2003
Consumer Attitudes and Typology
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- Overview of attitudes towards holiday centres, 2003
- Catering at holiday centres
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- Catering and facilities at holiday centres, by gender, age, socio-economic status and region, 2003
- Catering at holiday centres, by lifestage, working status, children, Mintel's Special Groups and ACORN categories, 2003
- Catering at holiday centres, by media consumption and main supermarket used, 2003
- Location and leisure facilities at holiday centres
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- Locations and leisure faciliities at holiday centres, by gender, age, socio-economic status and region, 2003
- Locations and leisure faciliities at holiday centres, by lifestage, working status, children, Mintel's Special Groups and ACORN categories, 2003
- Locations and leisure faciliities at holiday centres, by media consumption and main supermarket used, 2003
- Other attitudes towards holiday centres
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- Other attitudes towards holiday centres, by gender, age, socio-economic status and region, 2003
- Other attitudes towards holiday centres, by gender, marital status, age, socio-economic status and region, 2003
- Other attitudes towards holiday centres, by media categories, hours of TV viewing and supermarket usage, 2003
- Attitudes by centre users
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- Attitudes towards holiday centres among recent users, 2003
- Attitudes by length of stay
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- Attitudes towards holiday centres, by length of stay, 2003
- Holiday centre typology
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- Holiday centre typology groups, by gender, age, socio-economic group and region, 2003
- Holiday centre typology groups, by lifestage, working status, presence of children and ACORN categories, 2003
- Holiday centre typology groups, by media consumption and main supermarket used, 2003
- Typology groups by length of stay
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- Holiday centre typology groups, by length of holiday, 2003
- Typology groups by attitudes
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- Holiday centre typology groups, by consumer attitudes, 2003
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The Future
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- Building on recent achievements
- Prospects good for Internet booking
- Looking to a profitable future
- Future ownership scenarios
Forecast
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- Forecast of the UK holiday centres market, by value, 2003-07
- Forecast of the UK holiday centres market, by volume, 2003-07
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