Table of Contents
Introduction and Abbreviations
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- - UK Outbound – UK, Travel and Tourism Analyst, October 2003
- - Holidays – UK, Special, January 2004
- - Holiday Bookings – UK, Leisure Intelligence, July 2004.
- Definitions
- Consumer research
- ACORN
- Abbreviations
Summary of Key Report Findings
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- Group travel specialists are meeting the needs of the 21st Century British traveller
- It is a substantial market
- Demand is at risk
- Complex and diversified supply structure
- Key opportunities in the group travel market
Market Factors
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- The effect of global events on the outbound UK market
- Positive changes in the domestic UK market
- The UK economy
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- Figure 1: Key economic indicators, at constant 1998 prices, 1998-2006
- The euro has improved price-transparency
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- Figure 2: Average annual exchange rates between the Pound and other major currencies, 2000-02
- Population demographics
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- Figure 3: The UK population, by age group, 1998-2006
- Figure 4: The UK population, by lifestage, 1998-2006
- The school trips market
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- Figure 5: Pupils in primary and secondary schools, by type of schools, 1980/81-2001/02
- School trip accidents and their impact on the group travel industry
- Safety fears
- The Internet and group travel
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- Figure 6: Weekly Internet usage for consumers who have travelled in a group versus those who have not travelled in a group, June 2003
Market Size and Trends
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- The holiday market
- The domestic market
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- Figure 7: Domestic holidays taken by the British, 1998-2006
- Outbound holiday market
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- Figure 8: Overseas holidays taken by the British, 1998-2006
- The group travel market
- Expenditure by group travellers
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- Figure 9: All adult holidays and group holidays taken in the last 12 months, by cost of holiday, summer 2003
- Market size and value
- Adult group market
- School trips (under 16) market
- Holiday bookings by group travellers
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- Figure 10: Holiday booking trends, by group travellers, 2000-03
Market Segmentation
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- Children on school trips
- The adult market
- Destination
The Supply Structure
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- Academic/educational group travel specialists
- Blue Chip Travel (Travelsphere)
- NST Travel Group plc
- Other companies
- Special interest group travel
- Anglia Battlefield Tours
- Arblaster & Clarke Wine Tours
- Casterbridge Tours
- Adult group travel services
- General tour operators and travel agents
- MyTravel (formerly Airtours)
- TUI UK/Thomson
- Thomas Cook
- First Choice
The Consumer
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- Figure 11: Holiday types taken by groups, June 2003
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- Figure 12: Those who have been on group holidays in the last three years and those who have not, by gender, age and socio-economic group, June 2003
- Figure 13: Those who have been on group holidays in the last three years and those who have not, by lifestage, Mintel’s Special Groups and the presence of children, June 2003
- Demographics of group and non-group travellers
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- Figure 14: Those who have been on group holidays in the last three years and those who have not, by marital status, working status, household size, region and ACORN categories, June 2003
- Figure 15: Those who have been on group holidays in the last three years and those who have not, by media usage, supermarket usage and commercial TV viewing, June 2003
- Group travellers by the types of holiday taken
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- Figure 16: Top five holiday types taken by groups, by gender, age and socio-economic group, June 2003
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- Figure 17: Top five holiday types taken by groups, by lifestage, Mintel’s Special Groups and the presence of children, June 2003
- Figure 18: Top five holiday types taken by groups, by marital status, working status, household size, region and ACORN categories, June 2003
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- Figure 19: Top five holiday types taken by groups, by media usage, supermarket usage and commercial TV viewing, June 2003
- Figure 20: Other holiday types taken by groups, by gender, age and socio-economic group, June 2003
- Figure 21: Other holiday types taken by groups, by lifestage, Mintel’s Special Groups and the presence of children, June 2003
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- Figure 22: Other holiday types taken by groups, by marital status, working status, household size, region and ACORN categories, June 2003
- Figure 23: Other holiday types taken by groups, by media usage, supermarket usage and commercial TV viewing, June 2003
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Consumer Attitudes and Typologies
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- Figure 24: Consumer attitudes towards group travel, June 2003
- Consumer attitudes by demographics
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- Figure 25: Top five consumer attitudes towards group travel, by age, gender and socio-economic group, June 2003
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- Figure 26: Top five consumer attitudes towards group travel, by lifestage, Mintel’s Special Groups and the presence of children, June 2003
- Figure 27: Top five consumer attitudes towards group travel, by marital status, working status, household size, region and ACORN categories, June 2003
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- Figure 28: Top five consumer attitudes towards group travel, by media usage, supermarket usage and commercial TV viewing, June 2003
- Figure 29: Other consumer attitudes towards group travel, by gender, age and socio-economic group, June 2003
- Figure 30: Other consumer attitudes towards group travel, by lifestage, Mintel’s Special Groups and the presence of children, June 2003
- Figure 31: Other consumer attitudes towards group travel, by marital status, working status, household size, region and ACORN categories, June 2003
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- Figure 32: Other consumer attitudes towards group travel, by media usage, supermarket usage and commercial TV viewing, June 2003
- Different holiday types taken by those who have been on a group holiday
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- Figure 33: Different holiday types taken by those who have been on group holidays in the last three years, June 2003
- Holiday types taken with friends and family
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- Figure 34: Holidays types, by group type, June 2003
- Consumer attitudes and holiday types
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- Figure 35: Holiday types, by selected consumer attitudes, June 2003
- Consumer typologies
- Consumer typologies by demographics
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- Figure 36: Consumer typologies, by age, gender and socio-economic group, June 2003
- Figure 37: Consumer typologies, by lifestage, Mintel’s Special Groups and the presence of children, June 2003
- Figure 38: Consumer typologies, by marital status, working status, household size, region and ACORN categories, June 2003
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- Figure 39: Consumer typologies, by media usage, supermarket usage and commercial TV viewing, June 2003
- Consumer typologies and holiday types
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- Figure 40: Holiday types, by consumer typologies, June 2003
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The Future
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- Demand for school trips expected to dwindle
- Opportunities in the adult market
- The Internet
Forecast
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- A population-based forecast
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- Figure 41: Typology forecast of potential target market for group travel, 2003-07
- Growth opportunities do exist…
- …but shaky confidence in school trips could hinder growth
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