Beauty Retailing - Germany - January 2017
Beauty Retailing - Germany - January 2017

"The internet is a critical part of beauty shopping as consumers use social media for inspiration and the latest trends. But sales online are low and stores remain irreplaceable for allowing consumers to interact with products. Recent expansion by some of the leading players means stores are now more conveniently located but they must also become digitally integrated and encourage a sense of experience and experimentation to successfully embed themselves ...

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Overview
Executive Summary
Issues and Insights

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.

The Market – What You Need to Know
Spending and Inflation
Product Market Breakdown
Channels of Distribution
Sector Size and Forecast

Consumer

Consumer

Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.

The Consumer – What You Need to Know
Where they Shop for Beauty Products
Attitudes to Shopping for Beauty Products
What They Bought

Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Leading Players – What You Need to Know
Leading Players
Market Shares
Online
The Body Shop
dm-drogerie markt
Douglas Group
Kiko Milano
Lush Retail
Müller
Rossmann

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Data Sources, Abbreviations and Supporting Information