Current Accounts - UK - July 2016
Current Accounts - UK - July 2016

“CASS switching levels reached a peak high in March 2016, indicating that competition in the current account market has improved. The growth in the proportion of new reward account openings in recent years shows that people now want more from a current account. The appetite for this type of account shows that there are opportunities to develop fee-paying accounts as long as the benefits are meaningful and relevant to key ...

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive Summary
Issues and Insights

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.

The Market – What You Need to Know
Market Size
Channels to Market
Market Drivers
Regulatory and Legislative Environment

Consumer

Consumer

Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.

The Consumer – What You Need to Know
Current Account Ownership
Ownership by Type of Current Account
Current Account Switching Activity
Current Account Tenure and Attitudes towards Switching
Influential Factors when Switching Current Account Provider
Attitudes towards Personalised Current Account Comparison Services
Attitudes towards Current Account Providers
Attitudes towards Fees and Charges

Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Companies and Brands – What You Need to Know
Market Share
Competitive Strategies
Launch Activity and Innovation
Advertising and Marketing Activity
Brand Research

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – CHAID analysis
Appendix – Data Sources, Abbreviations and Supporting Information