"Bolstered by improvement in the overall economy, sales of most types of major appliances stabilized after the end of the recession in 2009 and then started to gain ground in 2013 with further improvement in the housing and home renovation markets. Opportunities to help to accelerate sales further exist in catering to an increasingly wide array of lifestyle-related interests and needs and by promoting the increased efficiency that the newest ...
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Executive Summary
Market
Market
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
The Market – What You Need to Know
Market Size and Forecast
Market Breakdown
Market Factors
Consumer
Consumer
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
The Consumer – What You Need to Know
Major Appliance Purchase Incidence
Main Reasons for Most Recent Appliance Purchase
Major Appliance Shopping Behaviors
Interest in Washer/Dryer Features
Interest in Oven/Range Features
Interest in Refrigerator/Freezer Features
Brand/Company
Brand/Company
Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.
Key Players – What You Need to Know
What’s Working?
What’s Struggling?
What’s Next?
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix – Data Sources and Abbreviations
Appendix – Market
22nd November 2016
“A major recall by Samsung for its washing machines in the US is a setback both for this brand and the category. Concerns over product safety for consumer electronics may well permeate into the household appliance market, especially for appliances with connected features.” 
2nd June 2016
"GE’s recent launch of IFTTT across its household appliance lines adds price competition to the market against rival innovators LG and Samsung"
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Improvement in housing and overall economy boosts appliance sales 
