Fashion Online - UK - August 2013
Fashion Online - UK - August 2013

“Returns remain a big issue for the online clothing market and retailers are experimenting with virtual fitting rooms and other sizing technology in the hope that they can help consumers to better judge whether clothes will fit and provide a solution for reducing the amount of clothes that are returned at a huge cost to the fashion industry.”

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Introduction
Executive Summary
Issues in the Market
Strengths and Weaknesses

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.

Trend Application
Market Environment
Who’s Innovating?
Market Size and Forecast
Market Share

Consumer

Consumer

Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.

The Consumer – Who Buys Fashion Online?
The Consumer – Where They Buy Clothing
The Consumer – How People Buy Clothes Online
The Consumer – Attitudes to Shopping for Clothes Online
The Consumer – Barriers to Buying Clothes Online
The Consumer – Social Media and Fashion

Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Companies and Products
Brand Communication and Promotion
Brand Research

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Market Size and Forecast
Appendix – Brand Research
Appendix – The Consumer – Who Buys Fashion Online?
Appendix – The Consumer – Where They Buy Clothing
Appendix – The Consumer – How People Buy Clothes Online
Appendix – The Consumer – Attitudes to Shopping for Clothes Online
Appendix – The Consumer – Barriers to Buying Clothes Online