Health and Fitness Clubs - US - June 2013
Health and Fitness Clubs - US - June 2013

“Though membership and revenues at health and fitness clubs have appeared to recover from the recession, locations are still under pressure to perform. The market of health and fitness clubs is up against several challenges, including increased free alternatives and high price points. Clubs that can meet a variety of needs for members will be most successful.”

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive Summary
Issues in the Market
Insights and Opportunities
Trend Applications

Market

Market

Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.

Market Size and Forecast
Market Drivers
Health and Fitness Club Membership
Competitive Context
Health Club Performance

Consumer

Consumer

Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

Attitudes Toward Health Clubs
Barriers to Joining a Health Club
Interest in Health and Fitness Club Attributes
Health Club Membership Influence
Custom Consumer Group: Teens
Spotlight on Body Mass Index (BMI)

Brand/Company

Brand/Company

Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

Innovations and Innovators
Company Profiles
Marketing Strategies
Social Media – Health and Fitness Clubs

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Other Useful Consumer Tables
Appendix – Social Media – Health and Fitness Clubs
Appendix – Brand Usage or Awareness
Appendix – Activities Done
Appendix – Trade Associations and Partnerships