Table of Contents
Executive Summary
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- Consumer spending on personal care goods
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- Figure 1: Consumer spending on personal care goods, incl. VAT, UK, France, Germany, Italy, Spain, Netherlands, 2009-10
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- Figure 2: Consumer spending on personal care goods, UK, France, Germany, Italy, Spain, Netherlands, 2009-10
- Consumer spending on beauty products
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- Figure 3: Annual per-capita consumer spending on colour cosmetics/hair care/facial care/fragrances, UK, France, Germany, Spain, Italy, Netherlands, 2010
- Where this is spent
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- Figure 4: Estimated distribution of consumer spending on personal care goods, UK, France, Germany, Italy, Spain, Netherlands, 2010
- Health and beauty specialists sector sizes
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- Figure 5: European health and beauty specialists sector sales, by country, UK, France, Germany, Spain, Italy, Netherlands, 2009-11 (f)
- Beauty specialists sector sizes
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- Figure 6: European beauty specialists sector sales, by country, UK, France, Germany, Spain, Italy, Netherlands, 2010
- The leading beauty specialists
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- Figure 7: Leading European beauty specialists by European revenues, 2009/10-2010/11
Report Scope
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- Beauty and personal care retailing
- Sources for consumer spending
- Abbreviations
- Technical notes
- Financial definitions
- Currencies
- Country codes
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- Figure 8: Country codes
- VAT
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- Figure 9: Europe: Standard VAT rates, 2010/11
European Summary and Outlook
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- The market: How much do consumers spend on personal care?
- Definition
- Spending data
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- Figure 10: Consumer spending on personal care goods, incl. VAT, UK, France, Germany, Italy, Spain, Netherlands, 2009-10
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- Figure 11: Consumer spending on personal care goods, UK, France, Germany, Italy, Spain, Netherlands, 2006-10
- Figure 12: Annual per-capita consumer spending on personal care goods, UK, France, Germany, Italy, Spain, Netherlands, 2009-10
- The market: How much is spent on beauty products?
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- Figure 13: Annual per-capita consumer spending on colour cosmetics/hair care/facial care/fragrances, UK, France, Germany, Spain, Italy, Netherlands, 2010
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- Figure 14: Consumer spending on colour cosmetics, UK, France, Germany, Spain, Italy, Netherlands, 2010-11
- Figure 15: Consumer spending on hair care products, UK, France, Germany, Spain, Italy, Netherlands, 2010-11
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- Figure 16: Consumer spending on facial care products, UK, France, Germany, Spain, Italy, Netherlands, 2010-11
- Figure 17: Consumer spending on fragrances, UK, France, Germany, Spain, Italy, Netherlands, 2010-11
- The market: Which channels do consumers shop?
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- Figure 18: Estimated distribution of consumer spending on personal care goods, UK, France, Germany, Italy, Spain, Netherlands, 2010
- The consumer: Where do they choose to shop?
- UK:
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- Figure 19: UK: Outlets where make-up/hair care/skin care/fragrance products were bought by female consumers in the last 12 months, March 2011
- France:
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- Figure 20: France: Outlets where make-up/hair care/skin care/fragrance products were bought by female consumers in the last 12 months, March 2011 (%)
- Germany:
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- Figure 21: Germany: Outlets where make-up/hair care/skin care/fragrance products were bought by female consumers in the last 12 months, March 2011 (%)
- Spain:
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- Figure 22: Spain: Outlets where make-up/hair care/skin care/fragrance products were bought by female consumers in the last 12 months, March 2011
- Italy:
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- Figure 23: Italy: Outlets where make-up/hair care/skin care/fragrance products were bought by female consumers in the last 12 months, March 2011 (%)
- The market: Performance of the H&B specialists sector
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- Figure 24: European health and beauty specialists sector sales, by country, 2006-10
- The market: Sales forecasts for the H&B specialists sector
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- Figure 25: European health and beauty specialists sector sales forecasts, by country, 2011-16
- The market: How big are Europe’s beauty specialists’ sectors?
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- Figure 26: European beauty specialists’ sector sales, by country, 2010
- The retailers: Performance of the leading specialists
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- Figure 27: Leading European beauty specialists, by European revenues, 2009/10-2010/11
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- Figure 28: Leading European beauty specialists, by European revenues, 2009/10-2010/11
- Where next?
- Preparing for a lower-growth future
France
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- Executive summary
- The market: Economic and demographic context
- The economy
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- Figure 29: France: Quarterly GDP growth, 1991-2011 (Q3)
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- Figure 30: France: Indicator of consumer confidence, January 2007-November 2011
- Inflation
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- Figure 31: France: Inflation in beauty and other major categories, 2006-11 (Nov)
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- Figure 32: France: Percentage change in Consumer Price Index vs average wages, 2006-11
- Demographics
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- Figure 33: France: Over 65s as % total French population, 1950-2030
- The market: Consumer spending
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- Figure 34: France: Consumer spending on beauty and selected other goods, 2006-10
- Personal care goods vs all consumer spend
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- Figure 35: France: Spending on personal care goods as % of all consumer spending, 2005-10
- Personal care goods vs personal care services
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- Figure 36: France: Spending on personal care goods vs spending on personal care services, 2005-10
- Product market breakdown
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- Figure 37: France: Consumer spending on personal care, by major category, 2010-11
- The market: The health and beauty specialists sector
- Retail sales and forecast
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- Figure 38: France: Health and beauty retailers’ sales, 2006-10
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- Figure 39: France: Beauty specialists’ retail sales forecasts, 2011-16
- The retailers: Channels of distribution
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- Figure 40: France: Personal care goods, spending by channel of distribution, 2010
- The retailers: Online
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- Figure 41: France: Top transactional beauty websites, by number of visits, July 2011
- The retailers: Leading specialists
- Yves Rocher leads the sector
- Marionnaud bounces back
- Sephora loses second place
- Steady growth maintained at Nocibé
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- Figure 42: France: Leading beauty retailers, 2010/11
- The retailers: Market shares
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- Figure 43: France: Beauty retailers’ market shares, 2010
- The consumer: Where they shop
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- Figure 44: France: Outlets from which make-up/hair care/skin care/fragrance products were bought, by female consumers in the last 12 months, March 2011
- Where they shop by age group and product type
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- Figure 45: France: Outlets from which make-up products were bought by female consumers in the last 12 months, by age group, March 2011
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- Figure 46: France: Outlets from which hair care products were bought by female consumers in the last 12 months, by age group, March 2011
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- Figure 47: France: Outlets from which skin care products were bought by female consumers in the last 12 months, by age group, March 2011
- Figure 48: France: Outlets from which fragrance products were bought by female consumers in the last 12 months, by age group, March 2011
Germany
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- Executive summary
- The market: Economic and demographic context
- The economy
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- Figure 49: Germany: Real-terms, year-on-year GDP growth, Q1 2006-Q3 2011
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- Figure 50: Germany: Selected labour market indicators, Q1 2009-Q3 2011
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- Figure 51: Germany: Consumer confidence and retail trade confidence, Dec 2010-Nov 2011
- Inflation
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- Figure 52: Germany: Consumer prices index, Jan 2006-Oct 2011
- Demographics
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- Figure 53: Germany: Over 65s as % total population, 1960-2030
- Implications for beauty retailers
- Economy:
- Demographics:
- The market: Consumer spending
- Personal care spending data
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- Figure 54: Germany: Consumer spending on personal care and other selected categories, 2006-10
- Personal care goods spending per capita
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- Figure 55: Germany: Annual per-capita consumer expenditure on personal care goods, 2006-10
- Personal care goods spending as a share of all expenditure
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- Figure 56: Germany: Consumer spending on personal care goods as percentage of total consumer spending, 2006-10
- Spending on personal care goods relative to services
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- Figure 57: Germany: Spending on personal care goods vs spending on personal care services, 2006-10
- Trade association data
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- Figure 58: Germany: Total consumption of cosmetics and toiletries products, 2010-11
- Spending breakdown by category
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- Figure 59: Germany: Consumer spending on skin care and hair care, 2010-11f
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- Figure 60: Germany: Consumer spending on personal care, by major category, 2010-11
- Category performance and prospects
- The market: The health and beauty specialists sector
- Economic outlook
- Retail sales and forecasts
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- Figure 61: Germany: Beauty retailers’ sales, 2006-10
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- Figure 62: Germany: Beauty retailers’ sales forecasts, 2011-16
- Index of retail sales
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- Figure 63: Germany: Index of retail sales: Annual % change, Jan 2010-Oct 2011 (current prices)
- The market: Outlet and enterprise data
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- Figure 64: Germany: Number of retail enterprises, 2005-09
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- Figure 65: Germany: Number of outlets, 2005-09
- The retailers: Channels of distribution
- Drugstores dominate the beauty market
- Perfumeries led by Douglas
- Grocers gain share thanks to Schlecker’s crisis
- Department stores in decline
- Online
- Others
- Direct selling
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- Figure 66: Germany: Specialist beauty members of the direct selling association, 2011
- The retailers: Online
- Proportion of consumers shopping online
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- Figure 67: Germany: Percentage of individuals who have purchased goods or services online within the preceding three/12 months, 2006-11
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- Figure 68: Percentage of female consumers who have purchased beauty products online in the 12 months to March 2011, Italy, Spain, Germany, France and UK
- Leading websites by usage
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- Figure 69: Germany: Leading transactional beauty websites, July 2011
- The retailers: Leading specialists
- Schlecker in crisis – files for insolvency
- dm set to take market leader position
- Dynamic Rossmann
- Müller lagging a little, but still outperforming Schlecker
- Douglas dominates in perfumery
- Budnikowsky, a regional player
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- Figure 70: Germany: Leading beauty retailers, 2010/11
- The retailers: Market shares
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- Figure 71: Germany: Leading beauty retailers’ estimated shares of sector sales, 2010
- The consumer: Where they shop
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- Figure 72: Germany: Outlets from which make-up/hair care/skin care/fragrance products were bought by female consumers in the last 12 months, March 2011
- Where they shop by age group and product type
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- Figure 73: Germany: Outlets from which make-up products were bought by female consumers in the last 12 months, by age group, March 2011
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- Figure 74: Germany: Outlets from which hair care products were bought by female consumers in the last 12 months, by age group, March 2011
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- Figure 75: Germany: Outlets from which skin care products were bought by female consumers in the last 12 months, by age group, March 2011
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- Figure 76: Germany: Outlets from which fragrance products were bought by female consumers in the last 12 months, by age group, March 2011
Italy
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- Executive summary
- The market: Economic and demographic context
- Long-standing economic problems
- Pharmacy liberalisation
- The economy
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- Figure 77: Italy: Real-terms, year-on-year GDP growth, Q1 2006-Q2 2011
- Figure 78: Italy: Consumer confidence and retail trade confidence, Dec 2010-Nov 2011
- Austerity
- Bond markets
- Consumer price inflation
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- Figure 79: Italy: Harmonised index of consumer prices: Annual % change, Jan 2006-Nov 2011
- The consumer
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- Figure 80: Selected labour market indicators, Q1 2009-Q2 2011
- Demographics
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- Figure 81: Italy: Foreign resident population on 1 January, 2007-11
- Implications for beauty retailers
- Economy:
- Demographics:
- The market: Consumer spending
- Personal care spending data
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- Figure 82: Italy: Consumer spending on selected categories, 2006-10
- Personal care goods spending per capita
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- Figure 83: Italy: Annual per-capita consumer expenditure on personal care goods, 2006-10
- Personal care goods spending as a share of all expenditure
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- Figure 84: Italy: Consumer spending on personal care goods as a percentage of total consumer spending, 2006-10
- Spending on personal care goods relative to services
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- Figure 85: Italy: Consumer spending on personal care goods relative to spending at hairdressing salons & personal grooming establishments, 2006-10
- Trade association data
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- Figure 86: Italy: Total consumption of cosmetics and toiletries products, 2006-10
- Spending breakdown by category
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- Figure 87: Italy: Consumer spending on skin care and hair care, 2010-11
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- Figure 88: Italy: Consumer spending on personal care by major category, 2010-11
- Category performance and prospects
- The market: The health and beauty specialists sector
- Economic and consumer outlook
- Retail sales and forecasts
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- Figure 89: Italy: Estimated retail sales, 2006-10
- Figure 90: Italy: Retail sales forecasts, 2011-16
- Index of retail sales
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- Figure 91: Italy: Index of retail sales: Annual % change, Jan 2010-Sep 2011
- Enterprise numbers
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- Figure 92: Italy: Retail enterprises, by sector, 2008-09
- Outlet numbers
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- Figure 93: Italy: Outlet numbers, 2007
- Figure 94: Italy: Estimated enterprise numbers, 2010
- The retailers: Channels of distribution
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- Figure 95: Italy: Personal care goods, estimated channels of distribution, 2010
- Pharmacies, parapharmacies and legislation
- Direct selling
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- Figure 96: Italy: Specialist beauty members of the direct selling association, 2011
- The retailers: Online
- Proportion of consumers shopping online
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- Figure 97: Percentage of individuals who have purchased goods or services online within the preceding three/12 months, 2006-11
- Figure 98: Percentage of female consumers who have purchased beauty products online in the 12 months to March 2011, Italy, Spain, Germany, France and UK
- Barrier to online growth: Cash culture
- Barrier to online growth: Low levels of internet access
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- Figure 99: Italy: Percentage of households with any internet access/broadband connection, 2006-11
- Leading websites by usage
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- Figure 100: Italy: Leading transactional beauty websites, July 2011
- The retailers: Leading specialists
- Characteristics of the sector
- Bridgepoint builds scale in perfumery
- Private label a focus for perfumery
- The drugstores
- Bottega Verde
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- Figure 101: Italy: Identified leading beauty specialists, 2010/11
- The retailers: Market shares
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- Figure 102: Italy: Leading beauty specialists’ estimated shares of sector sales, 2010
- The consumer: Where they shop
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- Figure 103: Italy: Outlets from which make-up/haircare/skincare/fragrance products were bought by female consumers in the last 12 months, March 2011
- Where they shop by age group and product type
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- Figure 104: Italy: Outlets from which make-up products were bought by female consumers in the last 12 months, by age group, March 2011
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- Figure 105: Italy: Outlets from which hair care products were bought by female consumers in the last 12 months, by age group, March 2011
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- Figure 106: Italy: Outlets from which skin care products were bought by female consumers in the last 12 months, by age group, March 2011
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- Figure 107: Italy: Outlets from which fragrance products were bought by female consumers in the last 12 months, by age group, March 2011
The Netherlands
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- Executive summary
- The market: Economic and demographic context
- The economy
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- Figure 108: Netherlands: Real-terms, year-on-year GDP growth, Q1 2006-Q3 2011
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- Figure 109: Netherlands: Selected labour market indicators, Q1 2009-Q3 2011
- Figure 110: Netherlands: Consumer confidence and retail trade confidence, Dec 2010-Nov 2011
- Demographics
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- Figure 111: Netherlands: Over 65s as % total population, 1960-2060
- Inflation
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- Figure 112: Netherlands: Consumer prices index, Jan 2006-Oct 2011
- Implications for beauty retailers
- Economy:
- Demographics:
- The market: Consumer spending
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- Figure 113: Netherlands: Consumer spending on personal care and other selected categories, 2006-10
- Personal care goods spending per capita
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- Figure 114: Netherlands: Annual per-capita consumer expenditure on personal care goods (estimated), 2006-10
- Personal care goods spending as a share of all expenditure
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- Figure 115: Netherlands: Consumer spending on personal care goods (estimated) as percentage of total consumer spending, 2006-10
- Spending breakdown by category
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- Figure 116: Netherlands: Consumer spending on personal care, by major category, 2010-11
- The market: The health and beauty specialists sector
- Economic outlook
- Retail sales and forecasts
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- Figure 117: Netherlands: Health and beauty retailers’ sales, 2006-10
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- Figure 118: Netherlands: Health and beauty retailers’ sales forecasts, 2011-16
- Index of retail sales
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- Figure 119: Netherlands: Index of retail sales: Annual % change, Jan 2010-Nov 2011 (current prices)
- The market: Outlet and enterprise data
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- Figure 120: The Netherlands: Number of retail enterprises, 2006-10
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- Figure 121: The Netherlands: Number of retail outlets, 2006-10
- The retailers: Channels of distribution
- Direct selling
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- Figure 122: Netherlands: Specialist beauty members of the direct selling association, 2011
- The retailers: Online
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- Figure 123: Netherlands: Percentage of individuals who have purchased goods or services online within the preceding three/12 months, 2006-11
- The retailers: Leading specialists
- A.S. Watson dominates
- Etos second largest drugstore chain
- DA expanding under private ownership
- Schlecker pulls out
- Douglas leads in perfumery
- Others
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- Figure 124: Netherlands: Leading beauty retailers, 2010/11
- The retailers: Market shares
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- Figure 125: Netherlands: Leading beauty retailers’ estimated shares of sector sales, 2010
Spain
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- Executive summary
- The market: Economic and demographic context
- Demographics
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- Figure 126: Spain: Over 65s as % total Spanish population, 2005-30
- The economy
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- Figure 127: Spain: Quarterly GDP growth, 2006-11 (Q3)
- Consumer confidence
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- Figure 128: Spain: Indicator of consumer confidence, January 2007-November 2011
- Inflation
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- Figure 129: Spain: Consumer prices inflation, Jan 2006-Nov 2011
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- Figure 130: Spain: Percentage change in Consumer Price Index vs average wage growth, 2006-11
- Implications for retailers
- The market: Consumer spending
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- Figure 131: Spain: Consumer spending on beauty and selected other goods, 2006-10
- Personal care vs all consumer spend
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- Figure 132: Spain: Estimated spending on personal care goods and services as % of all consumer spending, 2006-10
- Product market breakdown
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- Figure 133: Spain: Consumer spending on personal care by major category, 2010-11
- The market: The health and beauty specialists sector
- Retail sales and forecast
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- Figure 134: Spain: Health and beauty retailers’ sales, 2006-10
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- Figure 135: Spain: Health and beauty retailers’ sales forecasts, 2011-16
- Enterprise and outlet numbers
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- Figure 136: Spain: Retail enterprises, 2005-09
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- Figure 137: Spain: Retail outlets, 2005, 2007 and 2009
- The retailers: Channels of distribution
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- Figure 138: Spain: Beauty and toiletries market, retail channels of distribution, 2010
- The retailers: Online
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- Figure 139: Spain: Percentage of individuals who have purchased goods or services online within the preceding three/12 months, 2006-11
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- Figure 140: Spain: Top transactional beauty websites, by number of visits, July 2011
- The retailers: Leading specialists
- Tough year for Schlecker
- French players post mixed performance
- Douglas struggles
- Wider ranges
- Building scale
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- Figure 141: Spain: Leading beauty retailers, 2010/11
- The retailers: Market shares
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- Figure 142: Spain: Leading beauty retailers’ market shares, 2010
- The consumer: Where they shop
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- Figure 143: Spain: Outlets from which make-up/hair care/skin care/fragrance products were bought by female consumers in the last 12 months, March 2011
- Where they shop by age group and product type
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- Figure 144: Spain: Outlets from which make-up products were bought by female consumers in the last 12 months, by age group, March 2011
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- Figure 145: Spain: Outlets from which hair care products were bought by female consumers in the last 12 months, by age group, March 2011
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- Figure 146: Spain: Outlets from which skin care products were bought by female consumers in the last 12 months, by age group, March 2011
- Figure 147: Spain: Outlets from which fragrance products were bought by female consumers in the last 12 months, by age group, March 2011
United Kingdom
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- Introduction
- Beauty and personal care retailing
- Beauty specialists
- Sources
- Abbreviations
- Technical notes
- Financial definitions
- Currencies
- Country codes
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- Figure 148: Country codes
- VAT
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- Figure 149: Europe: Standard VAT rates, 2010/11
- Executive summary
- The market
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- Figure 150: All spending on beauty and personal care products, 2006-16
- Economic outlook
- The notion of treating will become a harder sell
- Winners and losers
- Market factors
- Competition heats up
- Multi-channel steams ahead
- M-commerce will gather momentum
- Maximising the impact of marketing campaigns
- Companies, brands and innovation
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- Figure 151: Leading retailers: Market shares of all beauty and personal care spending, 2010
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- Figure 152: Leading specialists: Share of cosmetic & toiletries specialists’ sales, 2010
- Innovation – loyalty, digital and collaborative developments
- Channels of distribution
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- Figure 153: Beauty and personal care spending: Channels of distribution, 2009 and 2010
- The consumer
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- Figure 154: Purchase drivers for beauty products, November 2011
- Figure 155: Attitudes to beauty shopping, November 2011
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- Figure 156: Beauty target groups, November 2011
- What we think
- Issues in the market
- Which factors most influence purchasing decisions?
- Can Superdrug take on Boots with its loyalty card?
- And what does the future hold for loyalty schemes?
- How can retailers retain the interest of young people?
- The enduring challenge – how can retailers get more men into the grooming market?
- Future opportunities
- Let’s Make a Deal
- Why buy?
- Who’s innovating?
- Sephora’s mirror app
- Superdrug loyalty roadshow
- Do not disturb
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- Figure 157: Clinique’s ‘browsing bracelets’
- Harrods Beauty Apothecary and Colour Hall
- Taking in-store services further
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- Figure 158: John Lewis Retreat, Reading
- Cadbury’s Blissful treats
- Sephora unveils its mobile checkout system
- Sensory experiences from Sephora
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- Figure 159: Sephora’s Sensorium, New York
- The market: Economic and demographic background
- Key points
- Demographic shifts
- Ethnic diversity
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- Figure 160: Number of passengers given leave to enter the UK for work and study by region of nationality, and grants of settlement by region of nationality, 2010
- Figure 161: Population estimate, by ethnic group, 2009
- Ageing population
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- Figure 162: UK: Over-65s as a percentage of the total UK population, 1991-2020
- Implications for retailers
- The economy
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- Figure 163: UK: Real-terms, year-on-year GDP growth, Q1 2009-Q3 2011(p)
- Figure 164: UK: consumer confidence and retail trade confidence, Dec 2010-Nov 2011
- Inflation
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- Figure 165: Consumer prices inflation in selected categories, Dec 2010-Nov 2011
- Implications for retailers
- The market: Consumer spending on beauty products
- Definitions
- Consumer spending breakdown
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- Figure 166: UK: Consumer spending on selected categories, 2006-11
- Beauty spending as a share of all spending
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- Figure 167: Consumer spending on personal care goods as a percentage of total consumer spending, 2006-11
- Spending on goods relative to services
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- Figure 168: Consumer spending on personal care goods relative to spending at hairdressing salons & personal grooming establishments, 2006-11
- Category performance and prospects
- The market: Sector size and forecast
- Key points
- Economic and consumer outlook
- Health warning
- Economic outlook
- Beauty retailers’ prospects
- Winners and losers
- New investment
- Online developing fast
- M-commerce will gather momentum too
- Maximising the impact of marketing campaigns
- Collaborative links
- Market size forecast
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- Figure 169: Personal care spending forecast, 2006-16
- Forecast methodology
- Sector sales
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- Figure 170: UK: Estimated total health and beauty retailers’ sales, 2006-10
- Outlet data
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- Figure 171: UK: Retail outlets by sector, 2005-09
- The market: Strengths and weaknesses
- Strengths
- Weaknesses
- The retailers: Channels of distribution
- Key points
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- Figure 172: UK beauty and personal care market, channels of distribution, 2009 and 2010
- The retailers: Leading retailers
- Key points
- Technical note
- Leading beauty specialists
- Mixed results
- Superdrug initiatives should start to bear fruit
- What lies ahead for Savers and The Perfume Shop?
- The Body Shop in need of fresh ideas
- Niche players hold up well
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- Figure 173: UK: Leading beauty specialists, 2010/11
- Leading non-specialists and non-store retailers
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- Figure 174: Leading non-specialists, 2010/11
- Non-specialist and non-store retailers’ profiles
- Tesco
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- Figure 175: Tesco: Beauty consumer profile (relative to the average), by gender, age and socio-economic group, November 2011
- J. Sainsbury
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- Figure 176: J. Sainsbury exclusive brands, Mandara Spa and Dirty Works, and point-of-sale merchandising
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- Figure 177: Sainsbury’s: Beauty consumer profile (relative to the average), by gender, age and socio-economic group, November 2011
- Asda
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- Figure 178: Asda: Beauty consumer profile (relative to the average), by gender, age and socio-economic group, November 2011
- Morrisons
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- Figure 179: Morrisons: Beauty consumer profile (relative to the average), by gender, age and socio-economic group, November 2011
- Debenhams
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- Figure 180: Bliss spa, Debenhams, Oxford Street
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- Figure 181: Debenhams: Beauty consumer profile (relative to the average), by gender, age and socio-economic group, November 2011
- John Lewis
- House of Fraser
- Marks & Spencer
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- Figure 182: Beauty section, Marks & Spencer, Marble Arch
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- Figure 183: Marks & Spencer: Beauty consumer profile (relative to the average), by gender, age and socio-economic group, November 2011
- Avon Cosmetics
- The retailers: Market shares
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- Figure 184: Leading retailers of personal care products’ shares of consumer spending on personal care goods, 2010
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- Figure 185: Leading cosmetics and toiletries specialists’ shares of the cosmetics/toiletries specialists sector, 2010
- The retailers: Online
- Key points
- Prospects for beauty online
- Market size
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- Figure 186: Estimated market size and forecast of online consumer spending on cosmetics and toiletries, 2006-11
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- Figure 187: Estimated distribution of online consumer spending on cosmetics and toiletries, by segment, 2010
- Leading pureplay retailers
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- Figure 188: Leading home shopping retailers’ online beauty and toiletries sales, 2010/11
- Website usage
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- Figure 189: Leading cosmetics/fragrance retail websites, three-month average to October 2011
- Figure 190: Leading healthcare retail websites, three-month average to October 2011
- The online consumer
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- Figure 191: Proportion of adult population buying toiletries/cosmetics/fragrances online in the preceding three months, July 2010-July 2011
- Figure 192: Proportion of adult population buying toiletries/cosmetics/fragrances online in the preceding three months, by socio-economic group, age and gender, July 2011
- The consumer: Brand research
- Brand map
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- Figure 193: Attitudes towards and usage of brands in the beauty retail sector, November 2011
- Correspondence analysis
- Brand attitudes
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- Figure 194: Attitudes by beauty retail brand, November 2011
- Brand personality
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- Figure 195: Beauty retail brand personality – macro image, November 2011
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- Figure 196: Beauty retail brand personality – micro image, November 2011
- Brand experience
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- Figure 197: Beauty retail brand usage, November 2011
- Figure 198: Satisfaction with various beauty retail brands, November 2011
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- Figure 199: Consideration of beauty retail brands, November 2011
- Figure 200: Consumer perceptions of current beauty retail brand performance, November 2011
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- Figure 201: Beauty retail brand recommendation – Net Promoter Score, November 2011
- Brand index
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- Figure 202: Beauty retail brand index, November 2011
- Figure 203: Beauty retail brand index vs. recommendation, November 2011
- Target group analysis
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- Figure 204: Target groups, November 2011
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- Figure 205: Beauty retail brand usage, by target groups, November 2011
- Group One – Conformists
- Group Two – Simply the Best
- Group Three – Shelf Stalkers
- Group Four – Habitual Shoppers
- Group Five – Individualists
- The consumer – Who shops where for beauty products
- Key points
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- Figure 206: Where they bought beauty products in the last 12 months, November 2011
- Shopper numbers fall in 2011
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- Figure 207: Where they bought beauty products in the last 12 months, November 2009, 2010 and 2011
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- Figure 208: Trends in those spending extra money on fragrances/toiletries/make-up and beauty treatments/haircuts, January-October 2011
- Boots maintains its lead
- Superdrug targets younger beauty shoppers
- Tesco cranks up its beauty proposition
- Other supermarkets…
- … and department stores
- The internet
- Retailer market positioning
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- Figure 209: UK: Market positioning of leading retailers/channels, November 2011
- Repertoire – the young and the affluent are more promiscuous
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- Figure 210: Repertoire of where they bought beauty products in the last 12 months, by demographics, November 2011
- The consumer – What drives beauty purchasing
- Key points
- What drove choice in 2011
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- Figure 211: Purchase drivers for beauty products, November 2011
- Location, location
- The dichotomy of quality and low prices
- Choice drivers by age and affluence
- Deals, loyalty cards and own brands more important to women
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- Figure 212: Select purchase drivers for beauty, by gender, November 2011
- Pre-/no family choices driven first and foremost by quality
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- Figure 213: Select purchase drivers for beauty, by pre-/no family lifestage, November 2011
- Low prices are key for families
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- Figure 214: Select purchase drivers for beauty, by family lifestage, November 2011
- Third age choices driven by deals and promotions
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- Figure 215: Select purchase drivers for beauty, by third age lifestage, November 2011
- Variety stores and supermarket shoppers most sensitive to price
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- Figure 216: Those driven by low prices, by where they shop, November 2011
- Specialist beauty store shoppers most driven by quality
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- Figure 217: Those driven by good quality, by where they shop, November 2011
- The power of the internet for personal recommendations
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- Figure 218: Those driven by personal recommendation, by where they shop, November 2011
- The consumer – Attitudes towards beauty shopping
- Key points
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- Figure 219: Attitudes to beauty shopping, November 2011
- The gender divide
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- Figure 220: Attitudes to beauty shopping, by gender, November 2011
- The consumer – Target groups
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- Figure 221: Beauty target groups, November 2011
- Figure 222: Attitudes towards beauty purchasing, by target groups, November 2011
- Group 1: The Loyalists (24%)
- Who are The Loyalists?
- Group 2: The Canny Treaters (11%)
- Who are The Canny Treaters?
- Group 3: The Enthusiasts (9%)
- Who are The Enthusiasts?
- Group 4: The Indifferent (56%)
- Who are The Indifferent?
- Where people shop by typology
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- Figure 223: Where they bought beauty products in the last 12 months, by target groups, November 2011
- Appendix – The consumer – Brand research
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- Figure 224: Brand usage, November 2011
- Figure 225: Brand commitment, November 2011
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- Figure 226: Brand momentum, November 2011
- Figure 227: Brand diversity, November 2011
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- Figure 228: Brand satisfaction, November 2011
- Figure 229: Brand recommendation, November 2011
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- Figure 230: Brand attitude, November 2011
- Figure 231: Brand image – macro image, November 2011
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- Figure 232: Brand image – micro image, November 2011
- Figure 233: Profile of target groups, by demographics, November 2011
-
- Figure 234: Psychographic segmentation, by target groups, November 2011
- Figure 235: Brand usage, by target group, November 2011
- Brand index
-
- Figure 236: Brand index, November 2011
- Appendix – The consumer – Who shops where for beauty products
-
- Figure 237: Most popular where they bought beauty products in the last 12 months, by demographics, November 2011
- Figure 238: Next most popular where they bought beauty products in the last 12 months, by demographics, November 2011
-
- Figure 239: Other where they bought beauty products in the last 12 months, by demographics, November 2011
- Figure 240: Repertoire of where they bought beauty products in the last 12 months, by demographics, November 2011
- Appendix – The consumer – What drives beauty purchasing
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- Figure 241: Most popular important factors in the purchasing decision, by demographics, November 2011
- Figure 242: Next most popular important factors in the purchasing decision, by demographics, November 2011
- Appendix – The consumer – Attitudes towards beauty purchasing
-
- Figure 243: Most popular attitudes towards beauty purchasing, by demographics, November 2011
- Figure 244: Next most popular attitudes towards beauty purchasing, by demographics, November 2011
- Appendix – The consumer – Target groups
-
- Figure 245: Target groups, by demographics, November 2011
A.S. Watson (Europe)
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-
- Figure 246: A. S. Watson (Europe): Sales as share of Health & beauty specialists’ sales in Europe, 2008-10
- Strategic evaluation
- Revenues by region and operation
-
- Figure 247: A. S. Watson (Europe): Estimated sales breakdown by operation, 2010
- Mixed fortunes for Marionnaud
- UK: Superdrug
-
- Figure 248: Superdrug: Optimum and brand-similar products, launched 2011
- UK: The Perfume Shop
- Background
-
- Figure 249: A. S. Watson: European health and beauty operations, 2011
- Company performance
-
- Figure 250: A. S. Watson (Europe): Estimated sales, 2008-10
-
- Figure 251: A. S. Watson (Europe): Outlet data, 2008-10
- Retail offering
- Rossmann joint venture
-
- Figure 252: A. S. Watson (Europe): Rossmann store numbers, 2006-10
- Figure 253: A. S. Watson (Europe): Rossmann JV store numbers by territory, December 2010
- UK profile
- UK: Company performance
-
- Figure 254: A. S. Watson (UK): Sales as share of beauty and cosmetics specialists’ sales in UK, 2006-10
- Figure 255: A. S. Watson (UK): Financial performance, 2006-10
-
- Figure 256: A. S. Watson (UK): Outlet data, 2006-10
- UK: Superdrug consumer profile
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- Figure 258: Superdrug: Consumer profile (relative to average), by location, November 2011
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- Figure 259: Superdrug: Consumer profile (relative to average), by ACORN classification, November 2011
- UK retail offering
- UK: E-commerce and home shopping
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- Figure 260: A.S. Watson (UK): Online consumer demographics for Superdrug.com, three month average to October 2011
- Figure 261: A.S. Watson (UK): Online consumer demographics for ThePerfumeShop.com, three month average to October 2011
-
Boots UK
-
-
- Figure 262: Boots UK beauty and toiletries sales: as share of all UK spending on beauty and personal care, 2006-10
- Strategic evaluation
- Background
- Company performance
-
- Figure 263: Alliance Boots UK Health and Beauty Division: Financial performance, 2006/07-2010/11
-
- Figure 264: Boots UK: Outlet data, 2007-2011
- Store formats
- Consumer profile
-
- Figure 265: Boots shoppers in last 12 months, by gender, age and socio-economic group, November 2011
-
- Figure 266: Boots shoppers in last 12 months, by region and ACORN group, November 2011
- Retail offering
- e-commerce
-
- Figure 267: Boots: Online consumer demographics, three month average to October 2011
-
dm-drogerie markt
-
-
- Figure 268: dm-drogerie markt’s Sales of share of health & beauty retailers’ sales in Germany, 2007-11
- Strategic evaluation
- Background
- Company performance
-
- Figure 269: DM-drogerie markt, 2006/07-2010/11
- Figure 270: DM-drogerie markt: Outlet data, 2007-11
- Store formats
- Retail offering
- e-commerce and home shopping
-
Douglas
-
-
- Figure 271: Douglas perfumery: Share of European health and beauty specialists’/beauty specialists’ sales, 2007-11
- Strategic evaluation
-
- Figure 272: Douglas Perfumeries: Sales contribution of German/International stores, 2007-11
-
- Figure 273: Douglas Perfumeries: German/International store portfolio, 2007-11
-
- Figure 274: Douglas Perfumeries: Stores per million capita in selected countries, 2010
- Figure 275: Douglas Perfumeries: Sales per store, 2010
-
- Figure 276: Douglas Perfumeries: Sales per store growth rates in selected countries, 2006/07-2009/10
- Background
- Company performance
-
- Figure 277: Douglas Holding: Group financial performance, 2006/07-2010/11
-
- Figure 278: Douglas Perfumeries: Group financial performance, 2006/07-2010/11
- Figure 279: Douglas Perfumeries: Outlet data, 2007-11
- Retail offering
- e-commerce and home shopping
-
Lush Retail Ltd
-
-
- Figure 280: Lush Retail Ltd: Sales as share of beauty and cosmetics specialists’ sales in UK, 2006-09
- Strategic evaluation
- Background
- Company performance
-
- Figure 281: Lush Retail Ltd: Group financial performance, 2005/06-2009/10
-
- Figure 282: Lush Retail Ltd: Outlet data, 2006-10
- Store formats
- Retail offering
- e-commerce
-
- Figure 283: Lush: Online consumer demographics, three month average to October 2011
-
Müller
-
-
- Figure 284: Müller: Estimated sales as share of health & beauty and beauty retailers’ sales in Germany, 2006-10
- Strategic evaluation
- Background
- Company performance
-
- Figure 285: Müller: Estimated group sales performance, 2006/07-2010/11
- Figure 286: Müller: Estimated outlet data, 2007-11
- Retail offering
- e-commerce and home shopping
-
Nocibé
-
-
- Figure 287: Nocibé: Sales as share of health and beauty and beauty specialists’ sales in France, 2006-10
- Strategic evaluation
- Background
- Company performance
-
- Figure 288: Nocibé: Group sales performance, 2006-10
- Figure 289: Nocibé: Outlet data, 2006-10
- Retail offering
- e-commerce and home shopping
-
Rossmann
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-
- Figure 290: Rossman’s Sales of share of health & beauty retailers’ sales in Germany, 2006-10
- Strategic evaluation
- Background
- Company performance
-
- Figure 291: Rossmann, Sales performance, 2006-10
- Store formats
- Retail offering
- e-commerce and home shopping
-
Schlecker (incl Ihr Platz)
-
-
- Figure 293: Schlecker: Share of European health and beauty specialists’ sales, 2006-10
- Strategic evaluation
- Background
- Company performance
-
- Figure 294: Schlecker: Estimated sales performance, 2006-10
-
- Figure 295: Schlecker: Estimated outlet data, 2006-10
- Store format
- Retail offering
- e-commerce and home shopping
-
Sephora
-
- Strategic evaluation
- Background
- Company performance
-
- Figure 296: Sephora, Financial performance, 2006-10
- Figure 297: Sephora, Estimated financial performance, European markets, 2009-10
- Store formats
-
- Figure 298: Sephora: Estimated Outlet data, 2006-10
- Retail offering
- e-commerce and home shopping
Space NK Ltd
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-
- Figure 299: Space NK Ltd: Sales as share of beauty and cosmetics specialists’ sales in UK, 2006-10
- Strategic evaluation
- Background
- Company performance
-
- Figure 300: Space NK Ltd: Group financial performance, 2006/07-2010/11
-
- Figure 301: Space NK Ltd: Outlet data, 2007-2011
- Store format
- Retail offering
- e-commerce
-
- Figure 302: Space NK: Online consumer demographics, three month average to October 2011
-
The Body Shop
-
-
- Figure 303: The Body Shop UK: Estimated sales as share of UK cosmetics and toiletries specialists’ sales, 2006-10
- Strategic evaluation
- Background
- Company performance
-
- Figure 304: The Body Shop: Financial performance, 2006-10
-
- Figure 305: The Body Shop: Estimated UK and RoI sales performance, 2006-10
-
- Figure 306: The Body Shop: Outlet data, 2006-10
- Store formats
- Consumer profile
-
- Figure 307: The Body Shop shoppers in last 12 months, by gender, age and socio-economic group, November 2011
-
- Figure 308: The Body Shop shoppers in last 12 months, by region and ACORN group, November 2011
- Retail offering
- e-commerce and home shopping
-
- Figure 309: The Body Shop: Online consumer demographics, three month average to October 2011
-
Yves Rocher Group
-
-
- Figure 310: Yves Rocher’s Sales of share of health & beauty retailers’ sales in France, 2006-10
- Strategic evaluation
- Background
- Company performance
-
- Figure 311: Groupe Yves Rocher, Sales performance, 2006-10
-
- Figure 312: Yves Rocher: Estimated outlet data, 2005 -11
- Store formats
- Retail offering
- e-commerce and home shopping
-
Appendix – The Market
-
- Population
-
- Figure 313: Europe: Population, by age group, 2005
- Figure 314: Europe: Population, by age group, 2010
-
- Figure 315: Europe: Population, by age group, 2015
- Figure 316: Europe: Population, by age group, 2020
- GDP
-
- Figure 317: Europe: GDP (current prices), 2010
- Figure 318: Europe: GDP growth rates (current prices), 2001-Q3 2011
- Figure 319: Europe: GDP growth rates (constant prices), 2001-Q3 2011
- Consumer spending
-
- Figure 320: Europe: Households’ consumer spending (current prices), 2010
- Figure 321: Europe: Households’ consumer spending growth rates (current prices), 2001-Q3 2011
- Figure 322: Europe: Households’ consumer spending growth rates (constant prices), 2001-Q3 2011
- Consumer prices
-
- Figure 323: Europe: Harmonised index of consumer prices, 2001-10
- Unemployment
-
- Figure 324: Europe: Average rate of unemployment, 2001-10
- Interest rates
-
- Figure 325: Europe: Interest rates, 2005-Q4 2011
- Consumer confidence
-
- Figure 326: Europe: Consumer confidence, Jan 2011-Dec 2011
Appendix – Consumer Data
-
- Make-up
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- Figure 327: Outlets from where make-up was bought in the last 12 months, UK, March 2011
-
- Figure 328: Most popular outlets from where make-up products were bought in the last 12 months, by demographics, UK, March 2011
-
- Figure 329: Next most popular outlets from where make-up products were bought in the last 12 months, by demographics, UK, March 2011
-
- Figure 330: Most popular outlets from where make-up products were bought in the last 12 months, by demographics, France, March 2011
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- Figure 331: Next most popular outlets from where make-up products were bought in the last 12 months, by demographics, France, March 2011
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- Figure 332: Most popular outlets from where make-up products were bought in the last 12 months, by demographics, Germany, March 2011
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- Figure 333: Next most popular outlets from where make-up products were bought in the last 12 months, by demographics, Germany, March 2011
-
- Figure 334: Most popular outlets from where make-up products were bought in the last 12 months, by demographics, Spain, March 2011
-
- Figure 335: Next most popular outlets from where make-up products were bought in the last 12 months, by demographics, Spain, March 2011
-
- Figure 336: Most popular outlets from where make-up products were bought in the last 12 months, by demographics, Italy, March 2011
-
- Figure 337: Next most popular outlets from where make-up products were bought in the last 12 months, by demographics, Italy, March 2011
- Fragrances
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- Figure 338: Outlets from where fragrances were bought in the last 12 months, March 2011
-
- Figure 339: Most popular outlets from where fragrance products were bought in the last 12 months, by demographics, UK, March 2011
-
- Figure 340: Next most popular outlets from where fragrance products were bought in the last 12 months, by demographics, UK, March 2011
-
- Figure 341: Most popular outlets from where fragrance products were bought in the last 12 months, by demographics, France, March 2011
-
- Figure 342: Next most popular outlets from where fragrance products were bought in the last 12 months, by demographics, France, March 2011
-
- Figure 343: Outlets from where fragrance products were bought in the last 12 months, by demographics, Germany, March 2011
-
- Figure 344: Most popular outlets from where fragrance products were bought in the last 12 months, by demographics, Spain, March 2011
-
- Figure 345: Next most popular outlets from where fragrance products were bought in the last 12 months, by demographics, Spain, March 2011
-
- Figure 346: Outlets from where fragrance products were bought in the last 12 months, by demographics, Italy, March 2011
- Skincare
-
- Figure 347: Outlets from where skincare was bought in the last 12 months, March 2011
-
- Figure 348: Most popular outlets from where skincare products were bought in the last 12 months, by demographics, UK, March 2011
-
- Figure 349: Next most popular outlets from where skincare products were bought in the last 12 months, by demographics, UK, March 2011
-
- Figure 350: Most popular outlets from where skincare products were bought in the last 12 months, by demographics, France, March 2011
-
- Figure 351: Next most popular outlets from where skincare products were bought in the last 12 months, by demographics, France, March 2011
-
- Figure 352: Outlets from where skincare products were bought in the last 12 months, by demographics, Germany, March 2011
-
- Figure 353: Most popular outlets from where skincare products were bought in the last 12 months, by demographics, Spain, March 2011
-
- Figure 354: Next most popular outlets from where skincare products were bought in the last 12 months, by demographics, Spain, March 2011
-
- Figure 355: Most popular outlets from where skincare products were bought in the last 12 months, by demographics, Italy, March 2011
-
- Figure 356: Next most popular outlets from where skincare products were bought in the last 12 months, by demographics, Italy, March 2011
- Haircare
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- Figure 357: Outlets from where haircare was bought in the last 12 months, March 2011
-
- Figure 358: Most popular outlets from where haircare products were bought in the last 12 months, by demographics, UK, March 2011
-
- Figure 359: Next most popular outlets from where haircare products were bought in the last 12 months, by demographics, UK, March 2011
-
- Figure 360: Most popular outlets from where haircare products were bought in the last 12 months, by demographics, France, March 2011
-
- Figure 361: Next most popular outlets from where haircare products were bought in the last 12 months, by demographics, France, March 2011
-
- Figure 362: Outlets from where haircare products were bought in the last 12 months, by demographics, Germany, March 2011
-
- Figure 363: Outlets from where haircare products were bought in the last 12 months, by demographics, Spain, March 2011
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- Figure 364: Outlets from where haircare products were bought in the last 12 months, by demographics, Italy, March 2011
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