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“Better quality of chocolate, added ingredients (such as fruit and nuts) and ethical sourcing are all potential means for brands to justify higher prices while greater transparency around the reasons for increases in price would also be likely to be warmly received by users.”
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This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Issues in the Market
Strengths and Weaknesses
Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.
Internal Market Environment
Broader Market Environment
Market Size and Forecast
Channels to Market
Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.
Consumer – Trends in Usage
Consumer – Usage by Occasion
Consumer – Choice Factors
Consumer – Attitudes Towards Chocolate Confectionery
Consumer – Target Groups
Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.
Companies and Products
Brand Communication and Promotion
Oxygen Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix – Internal Market Environment
Appendix – Broader Market Environment
Appendix – Market Size and Forecast
Appendix – Consumer – Trends in Usage
Appendix – Brand Research
Appendix – Consumer – Usage by Occasion
Appendix – Consumer – Choice Factors
Appendix – Consumer – Attitudes Towards Chocolate Confectionery
Appendix – Target Groups