European Retail Briefings - October 2006
European Retail Briefings - October 2006

This is the tenth edition of the European Retail Handbook. Like its predecessors, it has been designed as an affordable, practical and manageable reference work unparalleled in the breadth, depth and quality of its coverage. This year, we have expanded coverage to include 30 European countries, adding the emerging markets of Croatia and Turkey to the 28 covered in previous editions.

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Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Company Profile: H&M Hennes & Mauritz

Other

Highlights: October 2006
News Analysis
Economic News
Market Analysis: Clothing Retailing in Europe