CONSUMER CHARTS
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Italy, Germany, France, Spain & Poland
Italy, Germany, France, Spain & Poland
INSIGHTS & UPDATES
OUR RESEARCH METHODOLOGY
The influx of the Internet into everyday life has had a notable impact on the travel industry. Current estimates suggest that around 64 million US adults regularly use the Internet. According to TIA research, in 2000 about 90 million people qualified as Internet travelers, 24.7 million of whom booked online travel reservations, a 56% increase compared to 1999 figures and a 384% growth compared with 1997 figures. Research by ...
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OverviewOverview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Executive Summary
MarketMarket
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Market Drivers
Market Size and Trends
Market Segmentation
ConsumerConsumer
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
The Consumer
Brand/CompanyBrand/Company
Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.
Advertising and Promotion
DataData
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix: Trade Associations
Other
Contents
Introduction and Abbreviations
The Supply Structure
Future and Forecast
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