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Mintel last examined the market for bras and pants in September 2003. Since then the market has continued to rise, growing by around 7% since 2003. Sales of bras have been particularly strong growing by 8% in the last two years, compared to a 5% rise in sales of pants. With inflation stripped out this translates to 14% and 11% respectively. Fashion trends, increasingly sophisticated own label offerings and celebrity ...
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This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.
Market Size and Trends
Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.
Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.
Advertising and Promotion
Introduction and Abbreviations
The Supply Structure
The Consumer – Detailed Demographics
The Consumer – Motivations and Typologies
The Consumer – Motivations and Typologies: Detailed Demographics